Zenreach supplies businesses with a Wi‑Fi router that prompts customers to register with an email address, phone number or Facebook account. The product builds a customer database that lets merchants create targeted promotions and segment messages for new, loyal or lapsed customers. Because Zenreach can recognize registered devices, it helps businesses measure when marketing efforts actually bring people back into stores. The company reports it collects an average of 10 email addresses per day for each business and says the solution works across industries including coffee shops, doctor offices, spas and auto repair. Zenreach has made notable hires recently, including former Groupon VP Zach Finley and Derek Seibert, who held a number of roles at Uber. The company recently raised a $30M Series C and has now raised a total of $80M. Zenreach provides Wi‑Fi hardware to restaurants and coffee shops on a monthly subscription basis and helps merchants run email promotions using the address customers sign up with when they log on. The company says it has built up firewalls to make its public Wi‑Fi extra secure. Zenreach tracks a metric it calls the “walk through rate,” which tells merchants when customers return because phones will default to previously used Wi‑Fi. Founder and CEO Jack Abraham says the company builds a set of tools and a platform entirely around merchants’ needs and is helping power the free Wi‑Fi wave for consumers. Zenreach positions itself as merchant‑first compared with consumer‑focused services like Yelp and Foursquare. The company has grown to about 150 employees in roughly three years. Adentro has raised $106.72M over seven funding rounds. The company's most recent financing was a $12.72M Series C - III on November 13, 2023. Deal-structure records are available for four funding rounds, including a Series C entry dated March 23, 2017. Adentro has 18 listed investors, and 8VC is recorded as a participant in the Series C - III round. The most recent post-money valuation on record is from July 2016, when it was listed at $50–$80M.

Total raised

$73M

Funding rounds

3

Latest round

Series C

Latest activity

Mar 2017