Retail Zipline offers a communications platform used by retailers to translate corporate strategy into in-store execution and to engage frontline employees. The product supports both engagement (executives messaging associates) and execution (coordinating tasks, promotions and store operations). During the COVID-19 pandemic the platform was repurposed to communicate health and safety protocols, furloughs and closures, and the company says it doubled its customer base and grew revenue 2.5x. Customers named in the article include Sephora, AEO, L.L.Bean, Gap, Hy-Vee, Lush Cosmetics, BevMo, LL Flooring, Cole Haan, TOMS and Torrid. Retail Zipline’s leadership argues that stores will remain important as omni-channel hubs and that the product will help retailers meet increasing operational complexity. Fifth Wall also sees potential to expand the platform into other built-world industries such as real estate, property management and construction communications. Retail Zipline offers a communications platform for retailers that combines messaging, task management, a centralized library of documents and multimedia, and a survey tool to capture store feedback. The product is designed for store-floor employees rather than desk workers, aiming to reduce missed priorities and message overload. CEO Melissa Wong founded the company after observing disconnects between headquarters and stores while working in corporate communications for Old Navy; CTO Jeremy Baker co-founded the company and helped tailor the product to frontline workers. Customers include the LEGO Group and Lush Cosmetics, and the company says it works with retailers ranging from Gap, Inc. to smaller chains like Toms Shoes. Financially, Retail Zipline announced a $9.6 million Series A raise in the coverage article.

Total raised

$40M

Funding rounds

2

Latest round

Series B

Latest activity

Mar 2021