Blackgate Ventures
125 Mercer St. Ste. 303, New York, NY, 10012, United States
Overview
Established in 2012, Blackgate Ventures is a venture capital firm that invests in leading-edge, early-stage technology and mobile companies. The core team at Blackgate came together through a mutual love of entrepreneurship. Through their many endeavors, the principals have developed a seasoned approach to helping startups and in identifying companies with the potential to revolutionize and disrupt their respective industries. And though they come from many disciplines, it is the culmination of having spent countless hours in the trenches that they are able to say with confidence that they understand what it takes to succeed.
- Total investments
- 1
- Lead investments
- 0
- Investments · 12mo
- 0
- Active investors
- 0
Sector focus
- Venture Capital
Investment portfolio
- Human Demand
Participated · Series A · Mar 2013
Human Demand launched as a platform to help indie app developers optimize ad campaigns with transparent metrics and a color-coded “power level” toolkit that shows acquisition price and where ads will run. Since launching last August the company has expanded its focus to serve brands and agencies, and today reports an even mix of brands and indie developers using the platform. To date it has handled around 400 campaigns from roughly 150 customers and its reach is pegged at about 11,000–12,000 publishers. The business partners with multiple exchanges including MoPub, MobClix, Smaato, Nexage, OpenX, Inneractive, LiveIntent and Amobee, and recently integrated with TRUSTe to support consumer opt-outs for interest-based advertising. Human Demand emphasizes privacy and brand safety, offering tools for hyper-local, audience and true brand safety targeting. The company recently hired a VP of Sales to scale agency and brand efforts and plans a set of product announcements in Q2, notably adding support for mobile video in its self-serve platform.
Team
No current team members are available.