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The Venture Codex

Bluefish

76 Canal St Fl 2, Boston, Massachusetts, 02114, United States

Overview

Bluefish Capital is a highly specialized boutique venture capital firm that partners with exceptional entrepreneurs and early stage companies to develop great data services businesses. Bluefish works to recognize informational needs that could provide end customers with unique market advantage. It identifies sources of data and approaches to integrating data that offer sustainable competitive differentiation. It works to create scalable and flexible data oriented product development environments. It builds analytic infrastructure and client services capabilities that provide end customers with valuable answers and opportunities for advantage.

Total investments
2
Lead investments
0
Investments · 12mo
0
Active investors
1
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Investment portfolio

  • nue.io

    Participated · Series A · Jan 2025

    Nue provides a unified Revenue Lifecycle platform that combines CPQ, customer lifecycle management, billing, invoicing, collections, and revenue intelligence in a Salesforce-native architecture. The product enables hybrid monetization models including subscriptions and usage-based consumption, real-time usage rating and billing, and enterprise features like billing account hierarchies. Nue positions itself as an alternative to legacy tools such as Salesforce CPQ and Zuora, emphasizing faster ROI, omnichannel flexibility, and reduced implementation complexity. In 2024 the company delivered three-fold year-over-year sales growth and counts customers including Procurify, Iodine, Mews, and i3 Verticals. Financially, the company has raised a total of $40 million to date. Nue plans to accelerate product innovation, enhance customer success, and expand globally while targeting a major share of the $4 billion CPQ and billing markets over the next three to four years. Nue.io provides a quote-to-revenue platform built on the Salesforce platform, offering pricing, sales, and finance tools. The platform includes automated pricing and quoting, sales enablement tools, financial reporting and analytics, and usage-based billing. Nue positions its product to help SaaS businesses optimize pricing and sales strategies, improve cash flow, and reduce operating costs. Led by CEO Mark Walker, the company plans to use the new funding to expand its product offerings and accelerate growth. Nue.io is based in San Mateo, California. With the latest round, the company has raised a total of $15M. Nue.io, based in San Francisco, offers an omni-channel RevOps platform designed for modern SaaS companies. The platform enables RevOps teams to manage quotes to orders to renewals to billing while delivering accurate, real-time analytics to Finance. Nue supports direct and self-service commerce, innovative pricing models, and streamlined processes to accelerate sales. Led by Tina Kung and Kate McCullough, the company positions itself to help teams innovate and manage customer revenue lifecycles end-to-end. Nue closed a $6m seed round to further develop its platform and analytics capabilities. The funding is intended to expand its end-to-end revenue lifecycle management and real-time analytics functionality.

Team