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Coefficient Capital

27 Union Square West, Suite 201, New York, NY, 10003, United States

Overview

Coefficient Capital leads investments in high-growth consumer brands that align the physical world with the digital universe. It partners with entrepreneurs to build brands, tell stories and engage consumers across the digital and physical worlds. It offers capital, expertise, connections, and its own brand tool kit to help businesses grow.

Total investments
14
Lead investments
8
Investments · 12mo
2
Active investors
4

Sector focus

  • Business Development
  • Finance
  • Financial Services
  • Venture Capital
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Investment portfolio

  • TRIP

    Led · Equity · Nov 2025

    TRIP is a rapidly growing functional beverage company offering a line of calming drinks and supplements aimed at helping consumers manage daily stress. Its products are distributed through 10,000 retail doors across the United States—including Target, Whole Foods Market, CVS, and Erewhon—and 50,000 locations globally. The brand has leveraged viral social-media traction, generating roughly 500 million impressions on Instagram and TikTok in the past year. TRIP is on pace to reach $100 million in annual revenue in 2025 and projects $200 million for 2026. The company positions itself at the nexus of two major beverage trends: the shift toward better-for-you, low-sugar drinks and the growing preference for alcohol alternatives, especially among Gen Z. Celebrity advocates and investors have amplified brand awareness, reinforcing TRIP’s lifestyle appeal. Led by CEO and founder Olivia Ferdi, the firm’s mission is to create “a billion moments of calm” for consumers worldwide.

  • Starship Technologies

    Participated · Series C · Oct 2025

    Founded in 2014 by Skype co-founders Ahti Heinla and Janus Friis, Starship Technologies has created the world’s largest autonomous delivery network, with more than 2,700 Level-4-autonomous robots operating across 270+ locations in seven countries. The robots have completed over 9 million deliveries, covering more than 12 million miles and preventing an estimated 650 tonnes of CO₂ emissions versus traditional delivery methods. Starship’s core product is an AI-powered, sidewalk-level delivery robot that integrates with platforms such as Grubhub, Bolt, Wolt and Foodora, enabling sub-30-minute, low-cost last-mile service. The company claims positive gross margins today, driven by the cost efficiency of autonomous delivery compared to human couriers. Looking ahead, management plans to scale the fleet from 2,700+ robots to more than 12,000 by 2027 and expand from U.S. university campuses and 30+ European cities into major American urban markets. Its unmatched dataset—generated by robots making two autonomous road crossings per second—continually refines safety, routing and reliability, reinforcing a competitive moat. To date, Starship has raised over $280 million to cement its leadership in delivery robotics.

  • Sauz

    Participated · Equity · Jun 2025

    Sauz develops jarred tomato sauces that combine high-quality ingredients with innovative flavors (e.g., Hot Honey Marinara, Summer Lemon Marinara, Brown Butter Alfredo, Miso Garlic Marinara) and bold packaging. The brand was founded by childhood friends Troy Bonde and Winston Alfieri to reinvent a largely overlooked grocery category. Sauz has rapidly expanded retail distribution and is now available in nearly 7,000 retail doors nationwide with seven sauce varieties and strong retail velocities. The company reported a 148% increase in overall revenue and a 250% increase in online sales. Sauz plans additional product and retail launches and a larger online footprint by the end of 2025. The company intends to use the new capital to accelerate marketing, awareness, innovation, and distribution.

  • GORGIE

    Participated · Series A · Apr 2025

    GORGIE sells wellness-forward energy drinks formulated with green tea caffeine, L-Theanine, and vitamins B6 and B12, and is free of aspartame, sucralose, and erythritol. Its products carry Non‑GMO Project verification, NSF Contents Certification, and are gluten‑free, vegan, and kosher. The brand launched quickly from concept to shelf and has achieved rapid traction—growing 5x year‑over‑year in 2024, with customers reordering on average every eight days and shipments to every U.S. state on a biweekly basis. GORGIE reports category leadership in natural retail channels, sizable category growth contributions at key retailers, and over 1.6 billion organic social impressions driven by creator partnerships. Retail distribution includes thousands of doors such as Kroger, Sprouts, Albertsons, HEB, select Whole Foods Market stores, and Erewhon. The company is scaling national retail presence this summer, expanding into 1,900 Target locations with a Target‑exclusive Pink Lemonade flavor.

  • Untamed

    Led · Series B · Apr 2025

    Untamed is a direct-to-consumer subscription cat food brand that delivers shelf-stable, high-meat-content, human-grade wet meals tailored to individual cats. Customers complete a short questionnaire to enable Untamed to create personalised monthly boxes portioned for each cat. The company serves pantry-fresh, easy-to-serve meals and reports delivering to 80,000 cats monthly and having served over 50 million meals since launch. Untamed was started five years ago by co-founders Ben Spicer, Lenny Cordell and Marco Pacifici after adopting an ancestrally inspired diet for their own cats. Its product emphasis is on whole meat and protein-rich recipes designed for obligate carnivores. The company says the fresh funding will boost operations, expand reach, and challenge legacy pet food brands.

Team

  • Franklin Isacson

    Managing Partner&Founding Partner

    LinkedIn
  • Andrew Goletka

    Managing Partner&Founding Partner

    LinkedIn
  • Arpon Ray

    Senior Principal & COO

    LinkedIn
  • Anna Whiteman

    Principal

    LinkedIn