Participated · Equity · Mar 2022

EveryoneSocial, founded in 2009, provides a web and mobile SaaS platform that enables enterprise employees to share company and third-party content via an internal timeline. Admins can push approved posts (with optional captions) that employees can share or edit, and the platform offers data-driven insights and visualizations on top-performing posts, reach, engagement, and clicks. The product is sold on a per-user basis and is primarily targeted at marketing, sales, recruitment, and communications teams. Early adopters include Amazon, Meta, Unity, T-Mobile, Merck, and Fidelity. In 2021, enterprise teams using EveryoneSocial shared content that reached more than 100 million people worldwide. The company says it is broadening its focus from large enterprises to mid-market customers. EveryoneSocial is a Salt Lake City, UT-based SaaS employee advocacy company led by CEO and co-founder Cameron Brain. The platform is used by organizations to engage employees and empower marketing, sales, recruiting and communications through social media. Customers range from pre-IPO unicorns to Fortune 100 enterprises across industries including high-tech, bio-pharmaceutical, telecommunications, financial and professional services, staffing, and real estate. The company closed a $7.6M Series A round to support growth. Proceeds will be used to expand the team, further support a base of global clients, ship new product features and enhancements, and advance its lead within the employee advocacy category. The company positions itself as a category leader in employee advocacy software.