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The Venture Codex

Franklin Park Associates

251 St. Asaphs Road, Three Bala Plaza, Suite 500 West, Bala Cynwyd, PA, 19004, United States

Overview

Franklin Park is solely focused on private equity and debt investments. As a specialist with no other lines of business, all of our firm resources are devoted to the development of private equity market programs. Private equity is an inefficient, capacity constrained asset class where select managers can deliver excess returns. We constrain the amount of assets under advisement in order to provide our clients with access to all of these best-in-class fund managers.

Total investments
3
Lead investments
0
Investments · 12mo
0
Active investors
10

Sector focus

  • Finance
  • Venture Capital
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Investment portfolio

  • Balbix

    Participated · Series C · Mar 2022

    Balbix offers the Balbix Security Cloud, a cybersecurity posture automation platform that uses AI and automation to help organizations inventory cloud and on-prem assets, run risk-based vulnerability management, and quantify cyber risk in monetary terms. Led by CEO and founder Gaurav Banga, the company plans to use the funds to build out go-to-market capabilities and continue engineering investments across unified asset inventory, software bill of materials (SBOM), vulnerability management, cyber risk quantification and security posture automation. The Series C follows growth in annual recurring revenue over the prior twelve months and four multi-million-dollar deals closed with Fortune 100 companies. Balbix launched an automated cyber risk quantification solution and reported more than 200% growth in new enterprise customers across the Americas, Asia, Europe, Middle East and Africa. The company has expanded its partner ecosystem with a new AWS integration and a partnership with global MSSP Microland. Balbix offers a predictive cybersecurity platform that uses artificial intelligence and machine learning to map an organization’s attack surface and surface prioritized vulnerabilities. The system integrates with existing operational security products to provide real-time visibility, reactive responses, and risk insights for stakeholders. Balbix’s approach measures a wide range of signals—from OS versions and weak passwords to poorly secured endpoints—so teams can decide and prioritize remediation based on data. The company does not charge by security event, aligning its incentives with breach prevention. Customers include enterprise organizations and global managed security service providers, and Balbix says it has international reach in sales. For now the company maintains a single office in San Jose but is weighing opening international offices to support growth. Balbix offers a predictive breach-risk platform that calculates and visualizes an enterprise’s cyber-breach risk and resilience across all devices, users and apps in an extended network. The system is designed to help CISOs and CIOs predict top breach scenarios, prioritize security mitigations and provide risk insights to prevent incidents before attacks occur. The company has just officially launched this platform and is using external funding to continue product development and expand operations. Balbix is led by founder and CEO Gaurav Banga. The company is based in San Jose, California.

  • Airship

    Participated · Series F · Jun 2018

    Urban Airship began as a push-notification platform and has expanded to support email, SMS, mobile wallets and voice assistants, positioning itself as the platform to manage messaging and unify customer data across channels. Recent product additions include voice notifications on Amazon Alexa (in beta) and automated in-app messaging. The company has signed new enterprise customers including AMC, Magazine Luiza and Royal Automobile Club. Urban Airship says it has delivered more than two trillion messages, doubling the total from a year ago. CEO Brett Caine, who joined in 2014, said the company is currently breaking even. Management intends to use capital to accelerate global expansion and invest in emerging channels while emphasizing first-party, opt-in data amid growing privacy and regulatory discussion. Urban Airship is a Portland, Oregon-based provider of customer engagement solutions for brands. It offers a mobile relationship management platform that enables brands to build relationships with connected customers by streamlining the creation, delivery and management of targeted cross-platform mobile push messages, in-app messages, rich app pages, Apple Passbook passes and Google Wallet cards. The company closed a $21M Series D, bringing total funding to $67.6M to date. Backers in the round included August Capital, Foundry Group, Franklin Park Associates, QuestMark Partners, True Ventures and Verizon Ventures. Senior hires announced alongside the financing include Erin Hintz as chief marketing officer and Mike Musson as senior vice president of strategy and business development, while Brent Hieggelke moved to chief mobile evangelist. The company is led by CEO and president Brett Caine. Urban Airship offers a Mobile Relationship Management platform that helps brands build relationships with constantly connected customers. Its platform streamlines creation, delivery and management of targeted cross-platform mobile push messages, in-app messages, rich app pages, Apple Passbook passes and Google Wallet cards. Clients include large retail, media & entertainment, sports and travel & hospitality brands. Led by CEO Brett Caine, the company said it will use the new funding to grow globally. The business has raised a total of $58.7M to date. Urban Airship provides a mobile backend-as-a-service with products for push messaging, location-based push, and developer tools such as a PassTools API for Apple Passbook. The company has been expanding its focus beyond the backend to serve brand advertisers and build tools that let brands engage customers on mobile without full native apps. Urban Airship acquired Tello, the maker of a visual Passbook builder, and launched the PassTools API to support that strategy. The additional funding is earmarked to grow the marketing team, pursue international expansion, and grow its core location push-messaging business. Operationally, Urban Airship says it quadrupled push volumes and revenue during 2012 and doubled its staff. The company was on track for profitability as of Q1 2014. Urban Airship provides a back-end platform that lets developers integrate push notifications and in-app communications into mobile apps. The company serves customers including ESPN, LivingSocial, and Gowalla and is facilitating over 1 billion notifications per month to users on 300 million devices. Urban Airship reported API calls increased tenfold after Apple’s iOS 5 launch and said revenue grew 600% in 2011 as developers built its tools into tens of thousands of apps. Portland-based Urban Airship recently acquired SimpleGeo to add location infrastructure and expand its offerings for mobile developers; SimpleGeo’s assets enable more precise location-based targeting. The acquisition expanded the team to 51 and established a presence in the Bay Area. The company has about $26.1 million in total funding following its latest financing.

Team

  • Bradley T. Atkins

    Co-Founder, Managing Director and Chief Executive Officer

  • James McGovern

    Co-Founder and Managing Director

  • Neil Mowery

    Co-Founder and Managing Director

    LinkedIn
  • Karl J. Hartmann

    Co-Founder, Managing Director, Chief Operating Officer and Chief Compliance Officer