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The Venture Codex

Overview

Global creative consultancy focused on design and innovation.

Founded

1969

Deals · 12mo

0

Stage focus

Seed

Geographic focus

United States

Sector focus

Automotive
Brand Marketing
Consulting
Consumer Goods
...

Investment portfolio

1rounds
NAMEDATESIZE
Companion
Mar 2021Participated
$8 MSeed
Companion
Mar 2021Participated
$8 MSeed
1
Items
Browse all public portfolio deals

Insights

Time horizon

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Deal Distribution

frog Design: 1 funding rounds are recorded in the selected participation categories.All available history.
frog Design: 1 funding rounds are recorded in the selected participation categories. All available history
Round typeLed dealsParticipated deals
Seed01

Monthly Deal Activity

frog Design: 1 deals are recorded across 68 months.All available history.
frog Design: 1 deals are recorded across 68 months. All available history
MonthDeals
Mar '211
Apr '210
May '210
Jun '210
Jul '210
Aug '210
Sep '210
Oct '210
Nov '210
Dec '210
Jan '220
Feb '220
Mar '220
Apr '220
May '220
Jun '220
Jul '220
Aug '220
Sep '220
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Nov '220
Dec '220
Jan '230
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Apr '230
May '230
Jun '230
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Aug '230
Sep '230
Oct '230
Nov '230
Dec '230
Jan '240
Feb '240
Mar '240
Apr '240
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Jul '240
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Jan '250
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Sep '260
Oct '260

Sector Breakdown

frog Design: AI & Machine Learning is the largest displayed sector by deal count (1 deals).All available history.

A deal can appear in multiple sectors, so sector totals may overlap. Capital represents disclosed total round sizes, not fund cheque sizes.

frog Design: AI & Machine Learning is the largest displayed sector by deal count (1 deals). All available history
SectorDeals
AI & Machine Learning1
Consumer & Lifestyle1

Deal Size Distribution

frog Design: 1 rounds have a disclosed size in the displayed size bands.All available history.

Undisclosed round sizes are excluded. Capital represents total round sizes, not fund cheque sizes.

frog Design: 1 rounds have a disclosed size in the displayed size bands. All available history
Round size band (USD)Deals
<$5M0
$5M-$10M1
$10M-$25M0
$25M-$50M0
$50M-$100M0
$100M-$250M0
$250M-$500M0
$500M-$1B0
$1B+0

Deals By Geography

frog Design: United States has the largest recorded deal count among the displayed regions (1 deals).All available history.

Top 1 of 1 regions; European countries are grouped as Europe.

frog Design: United States has the largest recorded deal count among the displayed regions (1 deals). All available history
RegionDeals
United States1
frog Design: 7 co-investors are shown, with Central Garden & Pet sharing 1 recorded deals.All available history.

Co-Investors

Bubble size = shared deals

Click a bubble to open that fund in a new tab.

Shows up to 20 co-investors ranked by shared deals. Deals may be shared with multiple funds, so rows overlap. Capital is total round size, not fund cheque size.

frog Design: 7 co-investors are shown, with Central Garden & Pet sharing 1 recorded deals. All available history
Co-investorShared deals
Central Garden & Pet1
Companion Fund1
CrunchFund1
IA Ventures1
Michelson Found Animals Foundation1
PETStock1
Wheelhouse Partners1

Investment Strategy

frog Design: Led accounts for 0% and participating for 100% of round participation.All available history.
frog Design: Led accounts for 0% and participating for 100% of round participation. All available history
CategoryDeals (count)Share (%)
Led00%
Participating1100%
frog Design: Single-lead accounts for 0% and co-led for 0% of lead dynamics.All available history.
frog Design: Single-lead accounts for 0% and co-led for 0% of lead dynamics. All available history
CategoryDeals (count)Share (%)
Single-lead00%
Co-led00%

Lead dynamics requires at least one led deal in this range

Team

Andrew Zimmerman

Executive Vice President & General Manager

Cristobal Perán Estepa

Managing Director, Spain

Jason McDonald

Head of Venture Design, France

Luke Williams

frog Fellow

Matt Wallaert

Head of Behavioral Science

Pablo Cruz

Senior Product Manager

Patrick Kalaher

AVP, Chief Architect, Innovation Strategy Group

Turi McKinley

Global Practice Lead, Organizational Design for Creativity and Innovation