• Omnisient | Collaborative Consumer Intelligence

  Participated · Equity · Jul 2021

  Omnisient builds a secure data collaboration platform that uses proprietary technology to enable data virtualisation: organisations can compare shared, de‑identified customer assets and run BI/analytics without moving or exposing personal data. The platform is designed to preserve compliance with global privacy regimes including the GDPR and POPIA while enabling tailored products, improved engagement and collaborative marketing opportunities. The company was re‑incorporated in 2019 by founders Jon Jacobson and Anton Grutzmacher and completed an initial investment round last year. Omnisient says its technology helps organisations unpack new insights and target audiences without compromising privacy. The startup plans to use recent funding to expand the team, accelerate product development and drive international expansion, focusing on the US, UK and the Middle East. Omnisient builds the intersect.ai platform to enable secure data collaboration while protecting customers' data privacy and intellectual property. The platform is designed to help businesses comply with complex data-privacy laws such as South Africa's POPI and the EU's GDPR, and received compliance validation from law firm Edward Nathan Sonnenbergs during investor due diligence. Since launch the company has gained traction with banks, insurers and retailers, currently servicing three major South African banks and four top South African retailers. Founded in 2014 by Jon Jacobson, Matt Mckie and Anton Grutzmacher, Omnisient currently has a team of eight and plans to expand to at least 12, including hires for a Johannesburg sales office and a chief financial officer likely based in Johannesburg. The company already offers KYC services to data partners in Nigeria and intends to expand further into Africa, with Nigeria cited as an initial target market. The article notes regulatory timelines and potential fines under POPI and GDPR that are expected to drive demand for the platform.

No current team members are available.