Participated · Seed · Feb 2019

3DEN operates a pay-as-you-use, non-membership physical space designed as the second-generation "third place" that aggregates amenities from coffee shops, hotel lobbies, and gyms into a single purpose-built environment. Its first location includes Casper nap pods, soundproof phone booths, a meditation room, private showers, lounge and alcove seating, and curated retail partnerships. Guests access the space and services via the 3DEN app, which also handles reservations and automated purchases. Pricing starts at $6 for 30 minutes, with on-demand access rather than traditional memberships. The company emphasizes a nature-inspired design to promote ease, focus, and disconnection from hustle culture. 3DEN planned to open its first location at The Shops at Hudson Yards on March 15, 2019, with additional locations slated to launch throughout New York City in 2019.