Led · Seed · Sep 2021

Agricycle Global partners with rural farmers in East Africa to upcycle excess food into ethically made ingredients sold to consumer packaged goods manufacturers in North America and Europe. The company produces 159 different ingredients, from cassava flour to gooseberries, and is supplying pilot medium and large CPG customers making cookies, crackers and premium dog food. Founded in 2015 as a school project by CEO Josh Shefner, Agricycle previously operated consumer brands Jali Fruit Co. and Tropicoal Ignition but is shifting focus to its ingredient supply brand, Field Better Ingredients. The company employs four full-time and four part-time staff at its Milwaukee headquarters and 55 full-time employees in East Africa. With the recent seed funding, Agricycle plans to acquire a fleet of trucks and a milling facility in Africa to more fully control and consolidate its supply chain, which it says helps it beat commodity prices. The funding is intended to scale ingredient supply into more products and onto more retail shelves.

Led · Seed · Jan 2019

Goods Unite Us operates an app and website that provides the political giving profiles of over 4,000 brands and companies and assigns a Campaign Finance Reform Score based on publicly available data. The company’s mission is to bring transparency to corporate money in politics and empower consumers to vote with their wallets. Co‑founded by Abigail Wuest (CEO), Amy Miller (COO) and Brian Potts, the B2B startup reports over 200K monthly active users across its app and website. The platform’s Campaign Finance Reform Score is calculated solely from publicly available data about how much companies and their senior leaders contribute to politicians and PACs and to which party. Goods Unite Us plans to use the new funding to add features and continue to grow its user base. The company is women-led and headquartered in Madison, Wis.