Maximum Effort Holdings
10201 W Pico Blvd, Los Angeles, CA, 90064, United States
Overview
Maximum Effort makes movies, tv series, content and cocktails for the personal amusement of Hollywood Star Ryan Reynolds.
- Total investments
- 1
- Lead investments
- 0
- Investments · 12mo
- 0
- Active investors
- 5
Sector focus
- Film Production
- TV Production
Investment portfolio
- Bending Spoons
Participated · Equity · Sep 2022
Bending Spoons follows an acquisition-led strategy and focuses capital allocation primarily on acquiring and improving digital businesses. The company works to enhance acquired businesses’ operations, technology, product development, marketing and monetization and says acquisitions have been its primary focus for more than a decade. Its portfolio includes assets such as AOL, Brightcove, Eventbrite, Evernote, Harvest, komoot, Remini, StreamYard, Vimeo and WeTransfer. As of March 2026, Bending Spoons served more than 500 million monthly active users and had over nine million monthly paying customers. The company said it has never sold a material business and aims to maximize long-term value per share through disciplined deployment of capital, primarily via acquisitions.