• GROUNDFLOOR

  Led · Equity · Feb 2022

  Groundfloor is a wealthtech platform that allows retail and accredited investors to access direct real estate debt investments; it was the first company qualified by the SEC to offer such investments via Regulation A. The company plans to use the new funds to scale operations, focusing on customer acquisition and product development, including rolling out a second mobile app. Groundfloor is expanding into dedicated markets and announced a plan to create a local lending footprint in Jacksonville, Florida as the first of many local joint-venture partnerships. The firm is hiring roughly 50 new employees in 2022 to nearly double its headcount. To date, Groundfloor has previously raised $41.8M in funding. Groundfloor operates a real-estate crowdfunding marketplace that pools capital from the public and lends it to residential real-estate investors, specializing in single‑family and small multifamily rehab and renovation loans. The company is qualified by the SEC to offer direct real estate–based debt investments to both non‑accredited and accredited investors and positions itself to broaden access to private capital markets. Groundfloor reported strong recent growth: in Q2 it said revenue increased 139% year-over-year and closed loans rose 160% to more than 1,000. The platform recorded $22.4 million in retail investment volume in the quarter and paid $13.2 million in principal and interest to investors, who earned an average 10.54% return. Management says the business doubled its annual revenue in the second quarter of 2019 and highlights a growing base of small investors able to invest for as little as $10. The company frames its mission as leveling the playing field in private capital markets and notes that individual investors now own roughly 20% of the company with 3,160 shareholders. Groundfloor is a direct real estate investment platform that enables non-accredited and accredited investors to participate in real estate debt offerings via Regulation A. The company serves the residential fix-and-flip market and provides borrower-friendly loan terms, including a deferred payment option to help developers manage cash flow. Groundfloor reports more than 50,000 registered users, and investors have funded over $75M in its real estate projects while the company has self-originated more than 550 loans. It is focusing its lending operations in 24 states and currently employs 45 people. For the twelve months ending June 30, 2018, Groundfloor reported GAAP revenue of $1,997,000. Founded in 2013 by Brian Dally and Nick Bhargava and based in Atlanta, the company has raised $13.8M to date. GROUNDFLOOR operates a real-estate lending marketplace that opens short-term, high-yield real estate loans to non-accredited, self-directed investors. Typical loans have returned 12 percent annually on six-to-12-month terms. Since a limited invite-only release following SEC qualification on August 31, the marketplace has doubled its investor base, is operating in nine jurisdictions, has funded 54 loans and sold over $3 million in Limited Recourse Obligation securities. The company was founded in 2013 and is headquartered in Atlanta, Georgia. GROUNDFLOOR plans to use new capital to scale lending operations, hire lending-operations staff in strategic regions, develop new investor tools, and advance its regulatory roadmap to enable nationwide expansion. The company has raised a $5 million Series A and $7.5 million in total financing to date. GROUNDFLOOR operates a microlending community for real estate that lets non‑accredited investors back independent builders with secured loans paying 8–12% annually. Projects listed on the platform are financed by community members, providing builders with simple, transparent financing and flexibility. The company raised $1 million in seed funding from angel investors including Michael Olander, Bruce Boehm, Mark Easley Sr., and Inception Micro‑Angel Fund. GROUNDFLOOR established its headquarters in Atlanta, Georgia, and has joined the Atlanta Tech Village. It plans to make at least five strategic hires from the Atlanta area before the end of the year. Founded in March 2013 by Brian Dally and Nick Bhargava, the company is focused on expanding real estate microlending in states with progressive crowdfunding rules like Georgia.

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