Participated · Equity · Aug 2018

Loot Crate is a Los Angeles, CA–based subscription commerce platform targeting super fans of entertainment and sports franchises. Founded in 2012 by CEO Chris Davis, the company partners with major studios, game companies, comics publishers, professional sports leagues and personalities to co-curate premium, exclusive consumer products. Those products are offered as themed mystery boxes delivered directly to subscribers' doorsteps. Loot Crate secured $23M in new financing that will be used to fully refinance its outstanding debt facilities and to increase operating capital. The company intends to use the capital to bolster existing subscription lines, improve the overall customer experience, enable new product launches and grow new product lines, and to establish new distribution channels. The round was led by Atalaya Capital Management with participation from new investors NECA and Bioworld Merchandising. Loot Crate ships a monthly box containing four to seven mystery items—toys, clothing, books and comics—most of which the company says are exclusive to Loot Crate. The basic plan is priced at $13.95 per month plus $6 for shipping and handling. The company offers multiple themed subscriptions (anime, gaming, franchise‑specific crates) and recently announced a partnership with 343 Industries/Microsoft Studios for a Halo subscription. Founded in 2012, Loot Crate reports more than 600,000 subscribers and over $100 million in annualized revenue. Leadership emphasizes curated personalization across an expanding set of plans rather than unique boxes per subscriber. Loot Crate already delivers to 35 countries and plans to open its first overseas office in the United Kingdom this summer.