Otto Capital
1200 Westlake Avenue North, Suite 802, Seattle, Washington, 98109, United States
Overview
Otto Capital, LLC was formed in October 2008 by David M. Otto. Otto Capital evaluates and structures various business initiatives and provides and secures private equity, venture capital and equity and debt financing to start-up and emerging growth companies. Otto Capital has helped to identify and finance businesses in the following sectors: - real estate - oil and gas services - recycling and “clean tech” - over-the-counter health care products Otto Capital, in evaluating and undertaking prospective opportunities, applies a proprietary framework for evaluating the principal elements of, and ensuring the likelihood of success with respect to, a wide variety of business propositions. Otto Capital’s access to venture, debt and equity financing and its analytical framework for evaluating various business initiatives makes it an ideal partner for early-stage and emerging growth private and public companies.
- Total investments
- 3
- Lead investments
- 0
- Investments · 12mo
- 0
- Active investors
- 0
Sector focus
- Credit
- Financial Services
- Venture Capital
Investment portfolio
- Nifti
Participated · Seed · Sep 2014
Nifti began as a price-tracking and alerts service and has launched Cinch, a separate mobile app for quick visual polls to gather friends’ opinions. Cinch lets users snap photos, send polls to phone contacts, and receive single-tap votes without recipients needing to download the app. Polls can be shared to Facebook, Twitter and WhatsApp, and votes remain hidden until each recipient votes to prevent bias. Use cases cited include everyday choices like selfies, dinner plans, and outfits, as well as feedback for visual professionals such as designers and interior decorators. The pivot was informed by user behavior: price alerts were frequently shared for opinions, prompting the team to test and then spin polling out into Cinch while keeping Nifti.com online. The company described its prior growth as “promising, but linear,” and has retooled the product strategy to drive organic growth via social polling. Nifti is a shopping-focused price-tracking service that offers a website and a browser bookmarklet to let users add products to watchlists and receive email alerts when prices drop. The product also generates historical price graphs to show how current prices compare to past lows and highs. At launch it supports over 400 online retailers and claims it can add more with little effort. The company is monetizing today through affiliate income. Longer-term plans include using the aggregated shopping data to power personalized recommendations while giving users control over how merchants access their data. Immediately following launch, Nifti plans to expand retailer coverage and release an iPhone app in a couple of months.
- GetNinjas
Participated · Equity · Apr 2013
GetNinjas is a Brazilian startup that operates an online marketplace connecting people with service providers. Launched in 2011 by Eduardo L’Hotellier, it hosts a community of more than 25,000 service providers, including mechanics, personal stylists, photographers, designers, cleaners, private teachers and home maintenance workers. The platform facilitates discovery and engagement between customers and a wide range of local services. The company raised US$3M in funding in the reported round. Investors in the round included Otto Capital and existing backers Monashees Capital and Kaszek Ventures. GetNinjas plans to use the proceeds to expand its development team and to boost sales and marketing efforts to improve and grow the platform.
Team
No current team members are available.