• Idio

  Participated · Series A · Dec 2014

  idio provides a SaaS-based content intelligence platform that helps businesses understand and influence prospects' journeys by delivering personalized engagements and facilitating sales enablement. The solution integrates with major marketing and CRM vendors. Founded in 2006 by Edward Barrow and Andrew Davies, the company is based in London and also has offices in New York City and Chicago. idio raised a £1.25M venture loan provided by BOOST&Co. The company intends to use the funds to expand its team and increase investment in both the UK and US markets. The financing was structured as a venture loan rather than equity. Idio provides a content intelligence platform that analyzes how prospects interact with web content—white papers, blog posts, and product pages—to automatically build predictive interest profiles. Its dashboard shows which topics are driving sales and can push interest signals and content recommendations into Salesforce; the company recently launched a strategic partnership with Salesforce. Idio emphasizes mining patterns in each individual’s content choices rather than relying on manual tagging or rules-based targeting. Competitors mentioned include InPowered, NewsCred, HubSpot, and Smartlogic. The company reported 175 percent revenue growth in the past year. Idio plans to use new funding to expand sales and marketing efforts, with a particular focus on the U.S. market. idio has developed a platform that identifies patterns in each customer’s content consumption to deliver real-time dynamic content and customer intelligence across email, web, mobile and social. The platform integrates with existing marketing communications platforms to personalize communications and drive engagement and conversion. The company completed a $2.35M first funding to support its growth. idio plans to use the funds to accelerate market adoption in the UK, extend its predictive marketing technology and launch an East Coast US office. The company was founded in 2006 by Edward Barrow and Andrew Davies and is based in London. Alongside the round, David Eldridge joined idio as a non-executive director.

• Brightpearl

  Participated · Equity · Apr 2014

  Brightpearl is a Bristol, U.K.-based company offering a cloud platform for retailers to manage financials, CRM, fulfillment, inventory and sales order management, purchasing, supplier management, warehousing and logistics. The company has existing partnerships with Shopify, eBay and Amazon. Brightpearl raised $33 million in a Series C to scale its business; Sage led the round with a $23 million investment while previous backers Cipio Partners, Notion Capital and Verdane contributed $10 million. As part of the deal, Sage will take a seat on Brightpearl’s board. Sage said the partnership will help retail and e-commerce customers take advantage of best-of-breed cloud finance and retail management solutions as they undergo digital transformation. CEO Derek O’Carroll said the relationship will further support retail customers and accelerate Brightpearl’s presence in the UK and US by automating retail processes to save time and improve end-to-end customer experiences. Brightpearl is a cloud-based ERP for retailers and wholesalers that provides a complete back-office suite including financial management, inventory and sales order management, purchasing and supplier management, CRM, fulfilment, warehouse and logistics. The platform offers connectors to major ecommerce platforms such as Magento, BigCommerce and Shopify. Led by CEO Derek O’Carroll with Maurice Helfgott newly appointed as chairman, the company targets omnichannel merchants and retail businesses. Brightpearl is based in Austin, Texas and Bristol, England. The company has 1,400 customers worldwide who process more than $2.5 billion of orders with Brightpearl each year. Brightpearl intends to use the funds for further international expansion. Brightpearl offers a cloud-based inventory management and retail business platform that combines accounting, inventory, purchasing, CRM, shipping/fulfillment, POS and other modules. The software targets small to medium independent retail and wholesale customers and serves more than 1,400 customers across 30 countries. It integrates with major sales channels including Amazon, Bigcommerce, eBay, Magento and Shopify. The company is led by executive chairman Charles Grimsdale. Brightpearl has raised $30.5M in total and is using new financing to accelerate growth of its sales and marketing organization in San Francisco. It also plans to continue scaling its engineering, service and support teams. Brightpearl provides a cloud-based business management platform that integrates orders, inventory, accounting, reporting and customer data for multi-channel retailers. The platform is fully integrated with sales channels including Magento, eBay, Bigcommerce, Shopify and Amazon. The company reports revenue is doubling year over year and says its platform has processed over $1.3 billion in gross merchandise value since 2011. Brightpearl serves more than 1,300 retailers and employs 88 people across San Francisco and Bristol. Competitors include NetSuite and Erply. The company plans to use new funding to accelerate investment in product and sales expansion. Brightpearl provides cloud software for small to medium-sized retailers that integrates orders, inventory and customer data across multiple online and brick-and-mortar channels. Its platform offers a unified system to manage SKUs, prevent double-selling, handle support and delivery, and track customers across channels. The company recently added integrations with Amazon, Bigcommerce and Shopify to expand multichannel support and help retailers accelerate growth. Brightpearl emphasizes customer data and fully synchronized inventory management to enable more effective merchandising. Since 2011, more than $600 million of gross merchandise value has been traded on its Commerce Acceleration Platform. The company has raised $14.5 million to date, including the latest funding.

• Tayside Flow Technologies

  Participated · Equity · Mar 2010

  Tayside Flow Technologies develops and commercialises novel cardiovascular devices founded on a Spiral Laminar Flow understanding of blood flow dynamics, with a lead peripheral vascular graft (PVG) used to bypass blocked arteries. The company was formed in 1998 as a spin-out from Tayside University Hospitals NHS Trust and is based in Dundee, UK. It has secured regulatory approval for the PVG in both the European and US markets, with further approvals anticipated in 2010. A second product, an access graft (AVG) for use mainly in dialysis patients, is planned for launch in mid-2010. The recent financing will provide working capital to accelerate the roll out of the PVG. Braveheart and other long-term supporters have repeatedly participated in the company’s funding history.

No current team members are available.