Ritual
3576 Eastham Drive, Culver City, California, 90232, United States
Overview
Based in sunny Los Angeles, Ritual is a direct-to-consumer health brand that believes it’s crucial to know not just what you’re putting into your body, but why you need it in the first place. We’re transparent about our ingredients, where they're sourced from, and have spent years conducting extensive research behind each of the premium nutrient forms we use. Our products are simple, effective, and backed by science. Our mission is simple: to empower people to feel their best by turning healthy habits into a ritual. We have built a team of curious skeptics, world-class scientists, unconventional artists, expert marketers and analytical strategists that are on a mission to reinvent an entire industry. We’re well-funded, growing quickly, and committed to our mission. If you’re a team player who refuses to settle for the status quo, we want you. Welcome to your new daily Ritual.
- Total investments
- 1
- Lead investments
- 0
- Investments · 12mo
- 0
- Active investors
- 6
Sector focus
- Consumer Goods
- Dietary Supplements
- Health Care
- Medical
- Personal Health
- Subscription Service
- Wellness
Investment portfolio
- Photon Health
Participated · Seed · Aug 2024
Photon builds a full-stack prescription infrastructure combining digital prescribing and routing infrastructure, a pharmacy network, and a consumer-facing marketplace that surfaces real-time price and stock information. The platform includes capabilities such as prior authorization and clinical decision support and relies on AI to process complex pharmacy, benefits, and formulary data in real time. Photon began in direct-to-consumer digital health and has expanded into health systems, integrating with in-house pharmacies and provider workflows. Since its founding in 2021, the company says it has helped millions of patients make more informed pharmacy decisions. Photon plans to deepen marketplace integrations and expand health system partnerships to increase in-house pharmacy utilization and reduce administrative burden across the medication journey.