
ServiceMaster
1 Glenlake Pkwy, Ste 1400, Atlanta, GA, 30328, United States
Overview
ServiceMaster Brands® is a leading franchise provider of essential residential and commercial services. Founded in 1929, the company is home to over 3,500 franchisees across 4,900+ locations serving over 1,000,000 homes and businesses in 2021. ServiceMaster was founded with a deep commitment to integrity and customer service and does business under nine brands today across 50 states and ten countries that generate more than $3.5B in system-wide sales: ServiceMaster Restore®, ServiceMaster Recovery Management®, ServiceMaster Clean®, Merry Maids®, TWO MEN AND A TRUCK ®, Aftermath Services®, Indoor Science, AmeriSpec®, and Furniture Medic®. While each brand maintains a distinct identity, we share a commitment to our mission to make everyday heroes more heroic. From our franchisee experience to career development to our community, our values – We Serve, We Care, We Deliver, We Do - guide us. Working as part of our team means bringing your best ideas to work every day and seeing the impact of your contributions. Stars in our company at all levels are builders—they love to create, lead and see their plan come to life. Our best people understand that while great ideas are important, they require incredible focus and teamwork to execute. Life inside our company is the opportunity to do the best work of your career with a high energy. ServiceMaster Brands is headquartered in Atlanta, Georgia. Roark Capital Group acquired ServiceMaster Brands in October 2020. Roark focuses on investing in the consumer and business services sectors, with a specialization in multi-location and franchised businesses. Since inception, affiliates of Roark have invested in 100 multi-location, franchised brands, which collectively generate $62 billion in annual system revenues from 66,000 locations in 50 states and 89 countries. Please visit www.roarkcapital.com to learn more.
- Total investments
- 2
- Lead investments
- 1
- Investments · 12mo
- 0
- Active investors
- 6
Sector focus
- Commercial
- Consumer
- Service Industry
Investment portfolio
- OJO
Participated · Series B · May 2018
Ojo Labs operates an online home-listings and search platform that applies machine learning and data to consumer home searches. The company also offers homeowner tools to track home value and manage maintenance, differentiating it from transaction-focused rivals. Ojo expanded its footprint with the 2020 acquisition of listing platform Movoto, which the company says helped substantial growth. Facing a tougher North American housing market and higher interest rates, Ojo is using new transactions to strengthen its cash position. CEO John Berkowitz said the company is in a healthy cash position and aims to accelerate growth and gain market share. The company is focused on steady product innovation rather than rapid, VC-fueled expansion. OJO Labs offers a home buying and selling platform that blends human and machine intelligence to provide personalized property recommendations and guidance. The company partners with major national broker brands from Realogy, including Century 21, ERA, BHGRE, Sotheby’s International Realty, and Coldwell Banker. OJO announced an expansion into Toronto through a partnership with Royal Bank of Canada’s ventures division and Royal LePage. In conjunction with its recent financing, OJO acquired Movoto, a U.S. residential real estate search site that attracts nearly 24 million monthly visits. The acquisition is intended to help OJO scale its personalized technology to millions of homebuyers and sellers. The company is led by CEO and co-founder John Berkowitz. Ojo Labs is an Austin, Texas-based provider of an AI-based personal assistant that engages home buyers and sellers through natural conversations via mobile messaging and web experiences. Led by CEO John Berkowitz, the virtual assistant is available 24/7 to help with listing information, home discovery, neighborhood selection, budget and financing guidance, and consumer education. The product has been live in 12 U.S. markets and Toronto, Canada, and is being rolled out at large scale nationwide. The company raised $45M in Series C financing and intends to use the funds to accelerate product development and market expansion. Ojo plans to hire across its data science, engineering, product and design teams to support growth and rollout. OJO Labs, based in Austin, Texas, offers OJO, an AI-driven assistant that understands a user’s intent and preferences to answer almost any real-estate question. The assistant interacts on behalf of real estate agents and brokerages and is available 24/7 to help consumers with questions, home search needs, mortgage information and other home-ownership resources. The company plans to use its new funding to grow its product, data science and engineering teams and to roll out its products more broadly. John Berkowitz is listed as CEO. The article does not disclose revenue or user metrics. The product emphasis is on conversational understanding and workflow support for agents and consumers across the home-ownership journey.
- Dispatch
Led · Series A · Jun 2017
Dispatch provides a field service and customer experience platform featuring persona-based mobile and web applications, platform APIs, and cloud/on-premise connectors. Its platform enables enterprises to collect and strategically leverage data about the last mile of the service delivery process. The company was founded in 2013 by Avi Goldberg and is based in Boston, MA. Dispatch intends to use the investment to enhance its suite of products, expand partnerships, and hire across all departments at its Boston headquarters. The article does not disclose operating metrics or financial details beyond the announced investment. Dispatch provides an enterprise software platform that lets users schedule appointments, receive job status updates, share real-time location information, communicate directly with customers and accept payments. Led by CEO Avi Goldberg, the company focuses on managing all aspects of installations, maintenance and repairs for home-service providers. Dispatch will use the $12M Series A proceeds to expand operations. Beyond the capital, a partnership with ServiceMaster will make Dispatch the software platform of choice for ServiceMaster’s home warranty and pest control brands. The platform is currently used by more than 20,000 service providers. Dispatch has launched a proprietary scheduling and delivery platform to bring businesses into the on‑demand economy, offering a mobile extension for legacy systems plus self‑serve products and APIs for marketplaces and developers. The platform lets customers instantly find and book scheduled or immediate services online or via smartphone and track provider arrival in real time. Dispatch targets enterprise businesses—integrating with CRM, ERP and workforce management systems to improve visibility into contractors and service performance—and startups and developers building on‑demand marketplaces via SDKs and APIs. One early customer, Handyman Connection, adopted Dispatch to reduce wait times and improve scheduling in the home services market. The company positions itself to become the underlying infrastructure linking consumers and the on‑demand economy with legacy businesses. Dispatch closed a $3.1M seed financing round as reported in the announcement.