Led · Equity · Apr 2020

Adrenalead is a Lyon-based startup founded in 2018 that provides a marketing platform enabling e-merchants and retailers to design and distribute Web Push Notifications to users on desktop and mobile. The platform uses AI and predictive and behavioural targeting algorithms to send the right message at the right time to the right person. Adrenalead positions Web Push Notifications as a transparent, consent-based alternative to traditional digital advertising, addressing concerns like brand-image deterioration, lack of transparency, fraud, and adblocker adoption. It also offers a suite of audience extension solutions, including look-alike targeting in real time. The company has raised €1 million from SIDE Capital with support from BPI France to accelerate development of its network and extend its influence across Europe. Adrenalead aims to help brands regain control of their audiences while respecting user privacy and evolving data protection expectations.

Led · Equity · Jan 2020

LiveTonight operates an online marketplace that allows users to find and customize musicians for events and book them in a few clicks, with the company taking care of paperwork. Founded in 2016 and based in Paris, the platform lists more than 500 musician profiles across France. Since its launch in 2017 the company has organized over 2,500 music performances. The team currently numbers 14 people and plans to double its workforce within six months to improve customization and service speed. LiveTonight plans aggressive event growth, targeting 4,000 events in 2020, 16,000 in 2021 and more than 30,000 by 2022. The company announced a €1 million fundraise to accelerate development and expand live-music activity in France.

Participated · Equity · Jun 2017

Julie Desk is a French startup that builds an AI-driven virtual assistant to automate scheduling of meetings and appointments. Users CC "Julie" in email threads and the assistant proposes times pulled from supported calendars, confirms agreed times, adds events to schedules, and sends invites. The technology also ties into restaurant bookings and the company plans further integrations, including Skype for Business support to create call URLs and potential future travel-booking automation. Julie Desk operates a hybrid model where human supervisors review and correct final appointments to ensure quality and to further train its machine learning models. Julien Hobeika is the co-founder and CEO. The company has secured €2.5M in new funding to further develop the technology. Julie Desk is a French startup offering an email-based virtual assistant that automates scheduling meetings and appointments. Launched in early 2015 by the team behind WePopp, the service operates via the CC: field in users' email threads and pulls times from supported online calendars. It uses an AI-driven system that is supplemented by human operators who quality-check AI-generated emails and take over when the AI cannot produce an answer. The assistant proposes potential meeting times, confirms agreed details, adds events to calendars, and sends calendar invites — all via natural, human-friendly email language. Julie Desk has picked up a further €600,000 in funding from SIDE Capital. SIDE managing partner Renaud Guillerm joins Julie Desk's board; SIDE counts entrepreneurs Frederic Mazzella, Thierry Petit and Olivier Mathiot among its board members.