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The Venture Codex

Trog Hawley Capital

501 Village Blvd Ste 2, West Palm Beach, FL, 33409, United States

Overview

Trog Hawley Capital is a single-family office that aims to identify companies with outstanding founders and management teams and provide them with capital and strategic support. Trog Hawley Capital adopts a long-term investment strategy, which enables them to align with founders and support them in realizing their vision. They invest across various stages of a company's growth, ranging from seed to pre-IPO. The company has a diverse portfolio that spans different industries, including big data, cybersecurity, e-commerce, energy infrastructure, enterprise, fintech, gaming/esports, and health tech.

Total investments
10
Lead investments
1
Investments · 12mo
0
Active investors
0
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Investment portfolio

  • Spiffy

    Participated · Series C · Feb 2023

    Spiffy is an on-demand car care, technology, and services company delivering mobile automotive maintenance and dealer-facing hardware and software. Since launching in 2014, Spiffy has completed over 2 million mobile services and currently performs 3,000–4,000 services daily across more than 45 markets. The company operates over 350 vans staffed by more than 500 W2 technicians and ASE-certified mechanics. Spiffy offers wash and detail, oil changes, tires, brakes, and other maintenance solutions performed onsite using its Spiffy Green system. In 2020 Spiffy introduced Digital Servicing, a private-label van upfit plus a comprehensive software suite (consumer apps, technician app, and manager/dashboard) for dealers. With back-to-back years of more than 90% growth, Spiffy plans to expand via new franchise markets, roll out Spiffy Tires and Spiffy Brakes, and introduce medium- and heavy-duty fleet services nationwide. Spiffy provides on-site car washing, detailing, and maintenance services through a mobile app that enables scheduling in under two minutes. The company recently introduced Fleet Management as a Service (FMaaS) to manage fleets across the entire vehicle lifecycle, including in-fleeting, preventive maintenance, and de-fleeting. Spiffy serves consumers, rental and commercial fleets, auctions, and car-sharing services, and its offering is designed to be EV/AV and connected-car friendly. It operates a fleet of over 100 vans in 11 cities and employs more than 150 W-2 trained technicians. Spiffy has partnerships with companies such as Lyft and a recent Ford connected-car partnership. The company plans to expand FMaaS into six additional markets and roll the service out in existing markets including Atlanta, Charlotte, Dallas–Fort Worth, Los Angeles, and Raleigh–Durham. Spiffy is an on-demand car cleaning, technology, and services company that lets customers schedule, track, and pay for mobile washes and details via an app or website. The company operates in Raleigh and Charlotte, North Carolina; Atlanta, Georgia; and Los Angeles, California. Spiffy’s vans bring their own water and equipment and offer waterless and multiple detail service tiers, all using the Spiffy Green environmentally friendly system. The business reported over 150% growth from 2015 to 2016. With the Series A proceeds the company plans to expand into new markets, invest in technology, and explore additional services. Concurrently Spiffy expanded to Los Angeles through the acquisition of Squeegy’s operations, gaining access to more than 14,000 residential and commercial relationships.

  • Get Spiffy

    Participated · Series C · Feb 2023

    Get Spiffy operates an on-demand mobile car care service and a private-label hardware and software-as-a-service offering called Digital Servicing. The company performs wash & detail, oil change, tires, brakes, and other maintenance services onsite for fleets, office parks, and residences. Since launching in 2014, Spiffy has delivered over 2 million mobile automotive services and currently completes between 3,000 and 4,000 services daily across 45+ markets. The company employs over 500 W2 technicians and ASE-certified mechanics operating from 350+ vans nationwide. Spiffy reported back-to-back years of 90%+ growth. With Digital Servicing (introduced in 2020), Spiffy provides dealer-branded van upfits, a consumer app suite, technician app, and manager/customer dashboards to support dealer partners. Get Spiffy operates an on-demand car care, technology and services business centered on a Fleet Management as a Service (FMaaS) platform. Led by CEO Scot Wingo and based in Research Triangle Park, N.C., the platform enables rental car fleets, automotive auctions, midsize fleets and car-sharing services to manage vehicle in-fleeting, preventative maintenance and de-fleeting. Fleet managers use an app to schedule, track, rate and pay for services including pre-delivery inspections, reconditioning (wash/detail), preventative maintenance (oil change, tire rotation) and de-fleeting (de-fueling, label removal). The company is available in metro areas including Atlanta, Charlotte, Dallas‑Fort Worth, Los Angeles and Raleigh‑Durham, and lists Denver, New York, Phoenix, Seattle, Tampa and Washington, DC among planned expansion targets. Get Spiffy raised $10M in funding and said it will use the proceeds to expand into those new cities and further roll out in existing markets. No revenue or user metrics were disclosed in the article. Get Spiffy is an on-demand car care, technology, and services company that lets customers schedule mobile washes, detailing, and oil changes via its app. The service uses a green, environmentally-friendly system and the company’s technology enables clients to track and pay for services at their chosen time and location. Led by CEO Scot Wingo, Spiffy operates in Raleigh and Charlotte, North Carolina, Atlanta, Georgia, Los Angeles, California and Dallas, Texas. The company closed a $9M funding round in July 2018. Management intends to use the proceeds to broaden car care services, expand into additional geographies, and develop new channels. The business combines field operations with a consumer-facing app and service logistics technology. Get Spiffy, led by CEO Scot Wingo, offers an app-based platform that lets users schedule, track and pay for mobile car washing and detailing services using an environmentally-friendly cleaning system. The company is Research Triangle Park, NC–based and currently operates in Raleigh and Charlotte, North Carolina, Atlanta, Georgia and Los Angeles, California. Spiffy provides on-demand services to both residential and commercial customers and announced the acquisition of ongoing operations from Squeegy, adding over 14,000 residential and commercial relationships. The business intends to use the new capital to expand into new markets, invest in its technology and explore additional services. Financially, the company closed a $5m Series A to support those growth plans.

  • Speakeasy

    Participated · Seed · Jan 2023

    Speakeasy Co. operates an e-commerce platform purpose-built for wine and spirits brands, enabling them to sell directly to consumers while respecting the three-tier system. The platform supports premium, hard-to-find and craft products and can fulfill merchandise, custom packaging, personalized labels, cocktail kits and more. Speakeasy has developed a centralized fulfillment model it calls differentiated and is investing further in that capability. The company reports nearly 300 brand partners, including WhistlePig, Tesla Tequila, Stoli Group and Jägermeister, and cites significant year-over-year revenue growth. With the new capital the team plans to expand headcount to support continued growth and scale its fulfillment and platform operations. The company is based in San Diego. Speakeasy Co. provides an e-commerce and fulfillment platform servicing the wine and spirits industry, supporting sales and logistics for beverage brands. The company partners with emerging brands and major suppliers across ready-to-drink beverages, wine, beer and spirits, including Tesla Tequila. Led by Co‑Founders and executives Josh Jacobs (CEO) and Michael Bowen (COO), Speakeasy has grown its platform presence significantly. Since January 2020 the company scaled from roughly 40 to over 280 brands as of August 2021. The firm is headquartered in San Diego, CA. It plans to use new funding to accelerate growth and bolster services for brand partners by investing in people, technology, offerings and logistics.

  • KORE Power

    Participated · Equity · Nov 2022

    KORE Power develops battery cell technology and integrated solutions for utility, commercial, industrial and e-mobility customers, including EV manufacturers and fast-charging infrastructure companies. The company is constructing the KOREPlex, a 1,330,000-square-foot advanced battery cell manufacturing facility in Buckeye, Arizona, to house multiple production lines. The facility will produce both nickel manganese cobalt (NMC) and lithium-ion iron phosphate (LFP) cell chemistries and, with initial lines fully operational, will have an annual production capacity of 6 GWh with the ability to scale further based on demand. Civil works for construction began late last year and KORE expects the facility to begin delivering products by the end of 2024 or early 2025. KORE has announced an offtake for energy storage projects in Arkansas and Illinois and is working with local colleges and universities to establish workforce training programs. The KOREPlex is expected to create about 700 construction jobs and 1,250 direct jobs when operating at capacity. KORE Power develops lithium-ion battery cell technology and manufactures integrated battery solutions for energy storage and e-mobility customers. It serves energy storage, e-mobility, utility, industrial and defense markets as an integrated provider of cells, batteries and solutions. KORE plans to build the KOREPlex gigafactory in the Phoenix area, with groundbreaking scheduled for Q4 2022 and initial commercial production expected in Q4 2024. The KOREPlex is expected to have initial annual production capacity of 6 GWh, expandable to 12 GWh and beyond to meet expected market demand. KORE will use financing proceeds to commence construction and to purchase long lead-time items required for the facility; it has also launched KORE Solutions, a vertically integrated energy storage solutions provider based in Vermont. Demand for its domestically manufactured batteries is expected to benefit from electrification trends and domestic-content requirements tied to the Inflation Reduction Act, which can maximize energy storage investment tax credits. KORE Power is a leading US-based developer of battery cell technology serving energy storage, e-mobility, utility, industrial and mission-critical markets. The company designs and manufactures proprietary NMC and LFP cells, VDA modules and packs, and optimizes systems with its battery management system; through global partnerships it produces top-tier energy storage systems (ESS). KORE emphasizes direct customer access, service, and Tier 1 product availability while pursuing sustainable communities and green economic expansion. The company announced a strategic partnership with Cleanhill Partners, which has invested in KORE and whose founders Rakesh Wilson and Ash Upadhyaya joined as special advisors to CEO Lindsay Gorrill. Cleanhill's advisors will guide KORE's growth and investment strategy and support plans to expand the design and manufacturing of lithium-ion battery cells in the U.S. Evercore served as financial advisor to KORE Power and Kirkland & Ellis served as legal counsel to Cleanhill.

  • Finexio

    Participated · Series B · Oct 2022

    Finexio provides an Accounts Payable Payments-as-a-Service platform embedded within Procure-to-Pay suites that automates and digitizes payments and supplier management. Its AI-driven platform optimizes payment timing and cash flow, enables payment monetization, and offers fraud prevention, analytics, and reporting. The infrastructure supports payment methods including ACH, virtual credit cards, and checks and is presented as a fully managed solution for AP. Finexio positions AP as a strategic revenue generator rather than a cost center. The company is backed by investors including JP Morgan and Mendon Venture Partners. It plans to use financing to support growth and working capital needs. Finexio provides end-to-end AP payment capabilities embedded within Accounts Payable and Procure-to-Pay (AP2P) software platforms. The company is led by Founder and CEO Ernest Rolfson. Finexio raised $35M in a Series B at a $100M pre-money valuation. The financing was intended to fund expansion of operations and broaden the company’s business reach. The company operates from Orlando, Florida and focuses on enabling AP payments-as-a-service for software platforms. Finexio is an Orlando, Fla.-based Accounts Payable (AP) Payments-as-a-Service infrastructure company powering many of the world’s largest accounts payable and procurement software platforms. The company provides white-label payment solutions and is deploying at scale across leading global procurement and AP platforms in sectors including hospitality, healthcare, higher education, manufacturing, and construction. Finexio reports a user base of 150,000 customers, $200 billion in annual B2B AP spend, and over 3 million suppliers. Its founder and CEO is Ernest Rolfson. In May 2022 Finexio closed a $10M funding round backed by Patriot Financial Partners and new investor Mendon Venture Partners. Banc of California invested in August to deepen its portfolio of product offerings, and the two companies intend to roll out an AP B2B payments and working capital offering by the second quarter of 2022. Finexio offers AP payments as a service, integrating end-to-end AP payment capabilities within AP and procurement software platforms. Led by CEO Ernest Rolfson and based in Orlando, Fla., the company focuses on enabling electronic payments and improving accounts payable workflows. It serves a customer base of 400 customers representing $4 billion in annual AP spend, and its integrated AP and procurement installed base spans over 150,000 bank accounts generating over $25 billion in accounts payable spend, much of which is still processed via paper check. Finexio plans to use new funding to expand development efforts and product capabilities. In partnership with Medalist, the company is launching an integrated Supply Chain Finance (SCF) solution designed to meet the needs of middle-market companies and improve cash flow for SMBs. Finexio provides an API used by accounts payable platforms, ERP systems, and corporations to identify suppliers that can be paid electronically and route payments without requiring bank account information. Its patent-pending technology enables customers to pay suppliers securely and quickly, eliminating paper-based checks. The company was launched in early 2017 by CEO Ernest Rolfson and is based in Orlando, Fla. Finexio completed a $4M Series A financing, bringing total funding since launch to $5M. The company will use the funds to continue to expand its sales and marketing efforts. In conjunction with the financing, payments executive Henry Dreifus will join Finexio’s Board of Directors and Steve MacDonald will join as an observer.

Team

No current team members are available.