V-ZUG
Industriestrasse 66, Zug, 6302, Switzerland
Overview
V-ZUG has stood for Premium Swiss Quality for over a hundred years. Top quality is rooted not just in tradition but also specifically in a commitment to progress: inventions and innovations from Zug repeatedly set new standards worldwide. For decades, V-ZUG has relied upon proven ingredients and values like quality, precision, innovation and customer orientation together with plenty of Swiss engineering talent and know-how. Family-owned since it was formed in 1913, V-ZUG is one of the biggest employers in the canton of Zug. The high-tech company employs state-of-the-art working methods and over 1,400 highly qualified, motivated staff to develop and produce premium household appliances in Switzerland that make everyday life easier. More than 4.5 million appliances are in use around the country – V-ZUG plays an important role in everyday Swiss life. The V-ZUG philosophy has always included longevity and effectiveness in use, together with sparing employment of resources – in both its appliances which lead the field in terms of energy efficiency and its operating infrastructure. In the hundred years or more that it has existed, the progressive company has impressed time and again with pioneering work and world exclusives together with strong design skills that combine functionality and aesthetics.
- Total investments
- 1
- Lead investments
- 0
- Investments · 12mo
- 0
- Active investors
- 2
Sector focus
- Consumer Goods
- Manufacturing
- Marketing
Investment portfolio
- SideChef
Participated · Series B · Mar 2023
SideChef offers a cooking, shopping and meal-planning app with more than 20,000 “smart recipes” and over 12,000 shoppable recipes that can be added to a cart for delivery or in-store pickup. The app is free to download and offers a $4.99 monthly premium tier with recipes from SideChef culinary experts; users can also upload and share their own recipes. SideChef has partnered with retailers and delivery services (Walmart, Instacart) and appliance makers including Sharp, GE and LG to embed step-by-step cooking and smart-kitchen features. The company says it doubled its revenue growth three years in a row, growth that was boosted by increased home cooking during the pandemic. New funding is intended to expand an end-to-end cooking platform and smart-kitchen technologies, including image-recognition devices for automated cooking and additional monetization via online grocery purchasing, contextual marketing and data insights. SideChef is a mobile cooking app that displays detailed photography and written instructions to guide users through recipes. The app offers more than 1,000 recipes sourced from over 100 food bloggers worldwide. Its recipe library covers diverse cuisines and accommodates special diets including gluten-free, vegan and low-fat options. Launched in March 2014 by CEO Kevin Yu, SideChef focuses on expanding its content and user reach. The company plans to use newly raised funds to create partnerships with various U.S. companies and to grow its network and content offerings, including cooking techniques.