
Vitamina K
C/ de La Botánica 4, Madrid, 28028, Spain
Overview
Vitamin K is an SCR that invests in technology companies and internet in its early stages. They invest in entrepreneurs with experience and equipment, providing funding and support to the management.
- Total investments
- 11
- Lead investments
- 2
- Investments · 12mo
- 0
- Active investors
- 0
Sector focus
- E-Commerce
- Venture Capital
Investment portfolio
- PromoFarma.com
Participated · Equity · Jul 2016
PromoFarma operates an electronic marketplace for parapharmacy products, offering a catalogue of about 30,000 items through more than 350 collaborating pharmacies. The company reported over 200,000 buyers and concentrates its strategy primarily on the Spanish market. It has begun tests in Portugal and plans launches in other countries. PromoFarma expects to surpass €15 million in revenue in 2016 and €35 million in 2017. The funds from the round will be used to increase marketing—especially television—improve operations with pharmacies, and continue investing in mobile. The company is headquartered in Barcelona.
- 8fit
Participated · Equity · Aug 2015
8fit is a mobile health and fitness app that delivers personalized workout and meal plans, combining HIIT and yoga workouts with ingredient‑based meal plans. The app customizes plans by food group or specific ingredients and tailors programs to users' fitness level and goals such as weight loss, muscle gain, or improved endurance. Launched in 2014 by Pablo Villalba and Pedro Solá and headquartered in Berlin, 8fit reports 10 million registrations with more than 50% of those based in the U.S. A source says the company generates more than $1 million in monthly recurring revenue from subscription sales. 8fit plans to focus growth on the U.S. market and will use new funding to invest in editorial content, aiming to position itself as a media company as much as a tech company. The company views incumbent services like Weight Watchers as primary competitors in the transition to mobile. 8fit offers custom workout plans and meal programs created by fitness and nutrition experts, with a focus on simple at-home exercises. The app is free with a paid Pro tier that provides customised meal plans, personal coaching and additional workouts (priced $25 per 3 months or $60 annually). Launched in early 2014 and co-founded by Pablo Villalba and Pedro Solá, 8fit reports more than 9,500 paid subscribers and a 25–30% monthly growth rate in recent months. Marketing (mainly Facebook and AdWords) reportedly has positive ROI, allowing repeatable acquisition campaigns. The user base is concentrated in the U.S. (about 65%) and is roughly 75% women; the team aims to broaden content and user balance over time. The company plans to expand beyond home workouts to gym plans, yoga and may open the platform to third-party trainers and nutritionists with a revenue-share model next year. 8fit is a mobile app positioned as “fitness for the rest of us,” guiding users to long-term fitness goals through personalized plans. Upon signup the app collects body-weight and body-fat information and asks goal-oriented questions to tailor workouts and nutrition. Features include fat-burning workouts, weight-loss nutrition ideas, performance tracking, in-app tutorials, a weight tracker, and an in-app coach that responds within hours. The product is freemium: many features are free while advanced offerings such as meal plans, a personalized coach, and customized workouts are paid. The app emphasizes short, 15-minute routines and a variety of program types from metabolic endurance to interval training and unconventional “sports” selections. The team is a three-person group currently based in Berlin, led by founder Pablo Villalba.
- iContainers
Participated · Series B · Apr 2015
iContainers operates a digital platform that aims to make moving goods between warehouses worldwide as simple as booking a hotel room, allowing users to schedule pickups and deliveries to over 1,200 destinations. The company emphasizes transparency across complex international shipping processes and enables customers to find a quote and complete a booking in under three minutes. It focuses on standard, non-refrigerated/non-hazardous/non-oversized services to scale operations efficiently. iContainers positions itself as a door-to-door coordinator that digitizes port logistics and reduces dependence on customs agents and manual paperwork. The Barcelona-based company maintains a significant portion of operations in Miami and plans to grow its workforce from 45 to nearly 90 over the next year. The startup recently closed $6.7M in growth capital and has raised $9M in total, with plans to use the funds to further develop its product and expand its global operations footprint. iContainers is an online freight forwarder and non-vessel-operating common carrier (NVOCC) that aggregates freight rates for over 100,000 trade routes to more than 300 destinations. The company offers instant quotes, worldwide booking and logistics assistance and recently launched door-to-door ocean freight services for imports, exports and overseas moves between the United States and Spain. The new door-to-door service allows customers to book shipments without worrying about pickups, paperwork and delivery. iContainers opened a U.S. headquarters in Miami in Q3 2013 and plans to extend the door-to-door service throughout Europe and Latin America by 2016. The company intends to use new funding to accelerate growth.
- CARTO
Participated · Series A · Sep 2014
Carto is a spatial analysis platform that lets companies display and analyze location-linked data on interactive maps to inform decisions such as site selection, advertising allocation, supply‑chain optimization and telecom deployment. The product can ingest data from local files, databases (PostgreSQL, MySQL, Microsoft SQL Server), cloud storage (Dropbox, Box, Google Drive) and data warehouses (Amazon Redshift, Google BigQuery, Snowflake), and supports SQL queries and data enrichment. Carto has compiled a data catalog of around 10,000 data sets, roughly 3,600 of which are open data, to help users enrich analyses. Its cloud‑native Spatial Extension runs on top of major data warehouses and is positioned as a performant, scalable and secure suite for geospatial analysis, according to CEO Luis Sanz. Customers include local governments, banks, consumer packaged goods companies, credit card networks and infrastructure firms in transport, utilities and telecommunications. Carto recently raised a $61 million Series C to support its growth and to capitalize on the broader shift to cloud data warehouses and digital transformation. CartoDB offers mapping and data-visualization software that lets users upload datasets and create maps using templates and automated analysis. The platform includes a One-Click Mapping feature that analyzes uploaded data and automatically generates relevant visualizations. Customers use CartoDB for everything from real-time visualizations (e.g., Super Bowl tweets) to sophisticated analyses like nocturnal bird migration studies. The company serves over 1,000 paying customers—including banks and government departments—and also offers free accounts for basic features. CartoDB aims to broaden adoption among individual and business users worldwide and to improve its mapping and data-processing algorithms as more customers contribute data. Financially, it announced a $23M Series B that brings total funding to $31M. CartoDB is an open source web mapping and geospatial application platform that provides tools for building dynamic and real-time maps and visualizations. It leverages a grassroots community that updates data and applications via a web editor and an API. The company reports over 50,000 users and more than 100,000 active applications. Customers include Deloitte, Twitter, NASA, the UN, the National Park Service and universities such as Stanford, Yale and Columbia. CartoDB aims to strengthen its capabilities in dynamic/realtime maps, visualization and ‘storytelling’ by layering social network data and content over maps. The startup emerged out of Madrid and is now headquartered in New York. Odyssey.js is an open-source JavaScript library created by the CartoDB team to turn data into interactive, map-based multimedia stories without requiring coding skills. It leverages maps and integrates Markdown and JavaScript to let creators build text-to-HTML story experiences enriched with interactive maps. CartoDB designed the tool to be easy to embed within content-management systems so publishers can add interactive maps to their websites. A beta of Odyssey.js was released after the creators received a $35,000 grant from the Knight Prototype Fund. The Knight Foundation runs the Prototype Fund and, per the article, provides about $100 million in grants annually, with $30–40 million directed to its journalism and media innovation program. CartoDB hopes Odyssey.js will push storytelling beyond traditional text, photos, and video to increase readership and help audiences make sense of large data sets; the JavaScript library is available for anyone to use.
- The Mad Video
Participated · Equity · Nov 2013
The Mad Video develops solutions to integrate tagging functions into online videos for advertising and informational purposes. The company keeps its R&D and engineering team in Madrid while placing management and commercial operations in the US, following an "Israeli model" for growth. It was co-founded by Koldo García and Iñaki Arredondo and is headquartered in San Francisco with a base in Madrid. The company has about 15 employees across the US and Spain, including a 10-person engineering team in Madrid. After closing a second financing round in 2013, management stated an objective to open a round larger than €3 million. The firm expected to reach breakeven at the start of 2015. TheMadVideo.com provides an interactive video platform that aims to add value to video content by making any moment taggable and shareable. Features include micro-tagging, a tag gallery, automatic scene detection, embedding and sharing, and engagement tracking. The company originated in Madrid, Spain and is based in San Francisco, CA. It has just launched the platform out of beta. TheMadVideo.com raised $500K in seed funding and intends to use the proceeds for product development and partnerships. Backers were not disclosed in the announcement; no operating metrics or prior rounds were mentioned. Led by CEO Koldo García, The Mad Video provides an online tool that tags and adds rich content to any object displayed in video, enabling clickable elements and monetization. The platform lets users tag products, places or people with features such as extra information, e-commerce links and ads. The company has offices in Madrid and a U.S. office in San Francisco. It closed $585K in angel funding to advance its product. The startup intends to use the funding to finalize the beta version of its solution and to expand in the USA. No revenue or user metrics were disclosed in the article.
Team
No current team members are available.