Participated · Series A · Aug 2022

Founded in 2019 and headquartered in Jakarta, Majoo offers an integrated SaaS suite for Indonesian MSMEs including online POS, inventory management, accounting, employee management, CRM, business analysis and marketplace selling tools. The company has acquired more than 35,000 MSME customers and processed over 166 million transactions worth $970 million across more than 600 cities. Majoo operates tech offices in Malang, supports teams in 60 cities, and has sales representatives in over 100 cities. The product roadmap emphasizes deeper technology development and broader integrations to support merchants across industries such as F&B, barbershops, laundromats and convenience stores. The company plans to use new funding to expand customer reach, form strategic partnerships, accelerate market penetration and continue its mission to help Indonesia’s MSMEs evolve. Majoo offers an integrated, super-app SaaS business solution for Indonesian micro, small and medium enterprises, combining Online POS, Accounting, Inventory Management, Employee Management, CRM, Business Analysis, Online Order and an Owner App. The company says it serves customers across more than 600 cities, supports teams in 60 cities and has sales representatives in over 100 cities, with more than 300 employees. Since launch Majoo has acquired over 25,000 active merchants, reports best-in-market 12-month retention and registered 250% growth during the pandemic. Majoo targets the broader market of 60 million Indonesian SMEs and runs 24-hour SME support plus dedicated sales support in more than 60 major cities. The company plans to use new funding to accelerate product development (including an instant online store and marketplace integration), improve market penetration, and recruit across growth, product, and engineering teams. Majoo started as a point-of-sale (POS) solution and has expanded into an end-to-end SaaS platform for Indonesian MSMEs, adding e-commerce features, online payments and integrations with GrabFood, Tokopedia and Shopee. The company says its app has grown 85% year-on-year and serves over 20,000 active merchants with best-in-market 12-month retention. Majoo has processed over 80 million transactions worth $600 million across more than 600 cities in Indonesia. It partners with financing providers such as BRI to help merchants access working capital by digitizing financial reporting. With new product development focused on an instant online store and further feature rollouts, Majoo aims to deepen market penetration among traditional offline businesses moving online. The company plans to expand its team and reach more cities in Indonesia by the end of 2022.