4th aspect offers a single dashboard that streamlines and unifies disparate web-marketing activities, including analytics, social media, link building and project management. Its system can integrate custom marketing tools (for example a proprietary Shopping Cart Abandonment Monitor) into the unified view. The company has sold more than 100 licences, mostly in the U.K., and plans to promote its product internationally next year. It intends to use new funding for research and product development, and to bolster its sales and customer support teams. 4th aspect will also spend on marketing and PR to drive more sales. The startup is based in Sunderland in the North of England and was founded in 2010.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Aug 2013