AB180, founded in 2015 and based in Seoul, South Korea, builds marketing-technology software to help businesses optimize marketing through data-driven measurement. Its flagship product AirBridge measures and assesses user behavior and advertising impact across mobile applications and websites. The company also offers enterprise tools including the product-analysis tool Amplitude and the marketing automation solution Blaze. AB180 counts clients such as GS Home Shopping, SC First Bank, SK Telecom, Burger King, Kakao Style, Queenit, and Toss. Its platform is available in more than 20 countries (including the U.S., Canada, Vietnam, and Malaysia) and reaches over 54 million devices across 200 countries, analyzing advertising and customer data. The business plans to use new funding to support international expansion, customer acquisition, strengthen its technological foundation, enhance infrastructure, and refine service capabilities. The company raised KRW12.0B in a Series B in August 2023, improving its financial resources for growth.

Total raised

$9M

Funding rounds

1

Latest round

Series B

Latest activity

Sep 2023