Aurea develops TreeScout, a tractor-mounted sensor system that scores individual trees for parameters such as blossom density and vigor and generates digital prescription maps for machinery. The TreeScout enables tree-level execution of farm applications throughout the season, allowing custom treatments to replace conventional full-field applications. The company reports yield increases of up to EUR 3,500 per hectare and labor and agrochemical savings of up to 90%. Aurea closed a EUR 2.8 million Series A to scale deployments of TreeScout and to fund continued development of new applications. To align with this focus, founder Bert Rijk will become Chief Product Officer and co-founder Joost Hazelhoff will take on the role of CEO. Aurea was founded in 2016 and is based in Utrecht, Netherlands.

Total raised

$3M

Funding rounds

1

Latest round

Series A

Latest activity

Jul 2024