Badge operates a single platform that lets businesses create and manage wallet cards, passes, tickets and credentials inside Apple and Google Wallets. Through the service, companies can issue passes with one tap, push real-time balance or status updates, send contextual notifications based on location or behavior, and track performance analytics. By turning static wallet items into dynamic, data-driven “living surfaces,” Badge hopes to position wallets as a primary customer interface and a new commerce channel. The company cites industry data showing 4.3 billion global wallet users and transaction volumes projected to top $28 trillion by 2030, emphasizing the urgency for brands to engage customers through wallets. Across its customer base, Badge reports repeat e-commerce and in-store transactions driven by wallet engagement, though no specific revenue or user numbers were disclosed. With fresh capital in hand, management plans to accelerate go-to-market initiatives, deepen enterprise partnerships and expand product capabilities. The company is based in San Francisco and has raised $17.1 million to date.

Total raised

$17M

Funding rounds

2

Latest round

Series A

Latest activity

Feb 2026