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The Venture Codex

Overview

Financial services and consumer finance solutions for businesses and custom

Founded

1932

Deals ยท 12mo

1

Stage focus

Series A
Series B

Geographic focus

United States

Sector focus

Consumer Lending
Finance
Financial Services
Insurance
...

Investment portfolio

14rounds
NAMEDATESIZE
Badge
Feb 2026Participated
$17 MSeries A
Bliss Aesthetics
Apr 2025Participated
$18 MSeed
Coast
Jul 2024Participated
$40 MSeries B
Magic
May 2023Participated
$52 MSeries B
Petal
May 2023Participated
$35 MOther Equity
Treez
Apr 2022Led
$51 MSeries C
Socure
Mar 2021Participated
$100 MSeries D
The Mom Project
Jul 2020Participated
$25 MSeries B
Prove
Jun 2020Participated
$100 MOther Equity
Anagram
Feb 2020Participated
$9 MSeries A
ChargeAfter
May 2019Participated
$8 MSeries A
Prove
Apr 2019Participated
$24 MOther Equity
Badge
Feb 2026Participated
$17 MSeries A
Bliss Aesthetics
Apr 2025Participated
$18 MSeed
Coast
Jul 2024Participated
$40 MSeries B
Magic
May 2023Participated
$52 MSeries B
Petal
May 2023Participated
$35 MOther Equity
Treez
Apr 2022Led
$51 MSeries C
Socure
Mar 2021Participated
$100 MSeries D
The Mom Project
Jul 2020Participated
$25 MSeries B
Prove
Jun 2020Participated
$100 MOther Equity
Anagram
Feb 2020Participated
$9 MSeries A
ChargeAfter
May 2019Participated
$8 MSeries A
Prove
Apr 2019Participated
$24 MOther Equity
14
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Insights

Time horizon

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Deal Distribution

Synchrony: 14 funding rounds are recorded in the selected participation categories.All available history.
Synchrony: 14 funding rounds are recorded in the selected participation categories. All available history
Round typeLed dealsParticipated deals
Seed01
Series A03
Series B03
Series C+12
Other Equity13

Monthly Deal Activity

Synchrony: 14 deals are recorded across 105 months.All available history.
Synchrony: 14 deals are recorded across 105 months. All available history
MonthDeals
Feb '181
Mar '180
Apr '180
May '180
Jun '180
Jul '180
Aug '180
Sep '180
Oct '180
Nov '180
Dec '180
Jan '190
Feb '191
Mar '190
Apr '191
May '191
Jun '190
Jul '190
Aug '190
Sep '190
Oct '190
Nov '190
Dec '190
Jan '200
Feb '201
Mar '200
Apr '200
May '200
Jun '201
Jul '201
Aug '200
Sep '200
Oct '200
Nov '200
Dec '200
Jan '210
Feb '210
Mar '211
Apr '210
May '210
Jun '210
Jul '210
Aug '210
Sep '210
Oct '210
Nov '210
Dec '210
Jan '220
Feb '220
Mar '220
Apr '221
May '220
Jun '220
Jul '220
Aug '220
Sep '220
Oct '220
Nov '220
Dec '220
Jan '230
Feb '230
Mar '230
Apr '230
May '232
Jun '230
Jul '230
Aug '230
Sep '230
Oct '230
Nov '230
Dec '230
Jan '240
Feb '240
Mar '240
Apr '240
May '240
Jun '240
Jul '241
Aug '240
Sep '240
Oct '240
Nov '240
Dec '240
Jan '250
Feb '250
Mar '250
Apr '251
May '250
Jun '250
Jul '250
Aug '250
Sep '250
Oct '250
Nov '250
Dec '250
Jan '260
Feb '261
Mar '260
Apr '260
May '260
Jun '260
Jul '260
Aug '260
Sep '260
Oct '260

Sector Breakdown

Synchrony: Cybersecurity & Privacy is the largest displayed sector by deal count (7 deals).All available history.

A deal can appear in multiple sectors, so sector totals may overlap. Capital represents disclosed total round sizes, not fund cheque sizes.

Synchrony: Cybersecurity & Privacy is the largest displayed sector by deal count (7 deals). All available history
SectorDeals
Cybersecurity & Privacy7
Fintech7
Data, Analytics & IT6
Networks, Cloud & Communication5
Enterprise Software4
E-Commerce & Retail3
Health & Life Sciences3
AI & Machine Learning3
Professional Services3
Space & Frontier Tech2
Consumer & Lifestyle2
Transportation & Logistics1
Crypto & Blockchain1
Social & Community Platforms1
Developer Tools1

Deal Size Distribution

Synchrony: 14 rounds have a disclosed size in the displayed size bands.All available history.

Undisclosed round sizes are excluded. Capital represents total round sizes, not fund cheque sizes.

Synchrony: 14 rounds have a disclosed size in the displayed size bands. All available history
Round size band (USD)Deals
<$5M0
$5M-$10M2
$10M-$25M4
$25M-$50M4
$50M-$100M2
$100M-$250M2
$250M-$500M0
$500M-$1B0
$1B+0

Deals By Geography

Synchrony: United States has the largest recorded deal count among the displayed regions (13 deals).All available history.

Top 2 of 2 regions; European countries are grouped as Europe.

Synchrony: United States has the largest recorded deal count among the displayed regions (13 deals). All available history
RegionDeals
United States13
100121
Synchrony: 20 co-investors are shown, with Accel sharing 2 recorded deals.All available history.

Co-Investors

Bubble size = shared deals

Click a bubble to open that fund in a new tab.

Shows up to 20 co-investors ranked by shared deals. Deals may be shared with multiple funds, so rows overlap. Capital is total round size, not fund cheque size.

Investment Strategy

Synchrony: Led accounts for 14% and participating for 86% of round participation.All available history.
Synchrony: Led accounts for 14% and participating for 86% of round participation. All available history
CategoryDeals (count)Share (%)
Led214%
Participating1286%
Synchrony: Single-lead accounts for 50% and co-led for 50% of lead dynamics.All available history.
Synchrony: Single-lead accounts for 50% and co-led for 50% of lead dynamics. All available history
CategoryDeals (count)Share (%)
Single-lead150%
Co-led150%

Team

Brian Doubles

President and CEO

Edward Ma

Credit Risk Manager

Michael Barber

VP, IT Customer Systems & Technology

Rob Griffin

Vice President, Business Development

Sih Lee

SVP - Strategy Leader, Payment Solutions

Subha Shetty

VP, Loyalty

Sue Bishop

EVP and Chief Corporate Affairs Officer

Suhail Paul

AVP Enterprise Learning and Development