Buk provides a people-management platform that automates administrative HR tasks, enhances employee development, and facilitates access to benefits such as insurance, food vouchers and financial services. The company currently operates in Chile, Colombia, Peru, Mexico and Brazil and serves more than 1.5 million users across 7,000 companies. Buk intends to use the new funds to launch operations in Brazil, double marketing and sales efforts in Mexico, strengthen its benefits ecosystem, and continue investing in R&D. The platform emphasizes generating end-user value through expanded benefits and financial services. Following the round the company is valued at approximately $850M, indicating significant investor confidence as it scales across Latin America. Buk builds a cloud-based people management platform that covers payroll, professional development, company climate surveys, performance evaluations, ATS, and time & attendance. The company positions itself on a mission of “building happier workplaces” and serves nearly 4,000 clients across the region. Founded in 2017 by Jaime Arrieta, Santiago Lira, Teresita Morán, Felipe Sateler and Ricardo Sateler, Buk is present in Chile, Peru, Colombia and Mexico. Buk reported record sales growth of 2.5x during 2022. The company plans to use new funding to accelerate growth in Mexico, enter Brazil, increase market participation in Chile, Peru and Colombia, continue product development, and hire talent. Headquarters are in Santiago de Chile. Buk builds a cloud-based human resources management platform that manages HR end-to-end — from payroll to professional development — and includes climate surveys, performance evaluations, recruitment modules and attendance monitoring. The platform powers payroll for over 400,000 employees and serves more than 4,000 clients across industries in Latin America. Buk hosts its infrastructure on AWS, performs daily backups, and says it uses a "friendly" programming language to accelerate feature development. The company was bootstrapped for its first five years, has grown largely on revenue, reported a 151% ARR increase in September year-over-year, and had more than 300 employees (50% women). Buk launched Buk Starter, a free digital remuneration tool used by 4,000 SMEs, and recently acquired CTRL in Chile. It plans to use new capital to accelerate growth in Mexico, consolidate market positions in Colombia and Peru, invest in technology and product development, and pursue regional acquisitions.

Total raised

$135M

Funding rounds

3

Latest round

Series B

Latest activity

Jan 2025