Founded in 2018 by Adam Goodman, Invisible Narratives partners with digital creators to develop and scale intellectual property into multiplatform franchises across film, television, gaming and licensed consumer products. The company describes itself as a ‘tradigital’ studio blending digitally native creative freedom with traditional studio development and operational discipline. Its most prominent asset is the Skibidi Toilet franchise, which has grown to more than 47 million YouTube subscribers, over 20 billion views and 8.7 billion visits across licensed Roblox experiences, and is being developed into film and TV projects. Invisible Narratives has produced projects including a Telly Award-winning Twitch livestream format, the horror film Crimson led by FaZe Clan creators, and work with HBO Max and STX Studios. The company recently raised $25 million from funds managed by affiliates of BC Partners Credit and Verance Capital to support its acquisition strategy and franchise development, and it has appointed Mark Shedletsky as president to lead operations and M&A.

Total raised

$25M

Funding rounds

1

Latest round

Equity

Latest activity

Jun 2026