MAX offers an enterprise-grade ads management platform that enables mobile publishers to run RTB auctions, connect SDK networks and demand partners, and move beyond static waterfall systems. The platform surfaces real-time CPM bids to increase competition and publisher yields while enabling direct, low-fee commercial relationships with buyers. MAX integrates alongside existing ad stacks so publishers can generate incremental revenue without disrupting current infrastructure. The company says the platform is generally available and is already working with publishers such as The Meet Group, TheChive, Timehop, and Grindr, plus more than 25 major buyers. MAX was founded in 2017 by a team of former MoPub contributors and is led by CEO Dan Sack. The company raised a $3.5M seed round and will use the funding to grow its team and accelerate adoption of the platform.

Total raised

$4M

Funding rounds

1

Latest round

Seed

Latest activity

Apr 2018