PrivateGriffe is a Milan-based social fashion marketplace that facilitates buying and selling second-hand, high-quality fashion items for women, men and kids. Founded in 2012 by CEO Leonardo Cucchiarini and Maria Cecilia Andretta, the platform lets users open online boutiques and upload products including bags, shoes, clothes, jewels and accessories. When items sell, PrivateGriffe collects, inspects and delivers the items and then pays the seller. The company raised €2.7m in equity funding in October 2014 from backers including Ad4Ventures and private investors selected by Banca Esperia. It had previously raised €1.2m at the beginning of 2014. The new funds will be used to launch a TV campaign, develop the e-commerce platform, hire new people and expand the catalog. PrivateGriffe operates a social fashion marketplace that enables members to buy and resell bags, shoes, clothes, jewels and accessories. Members can share style opinions on the platform and opt to give a portion of revenues to charities. The company was founded in 2012 by CEO Leonardo Cucchiarini and Maria Cecilia Andretta and is based in Milan, Italy. It completed an equity funding round of €1.2m led by VAM Investments with participation from a Banca Esperia-selected club of private investors and AngeLab. The company intends to use the funds to hire new people and to expand its technology development and marketing efforts. Ennio Valerio Boccardi, founding partner at VAM Investments, will join as vice chairman of the board.

Total raised

$5M

Funding rounds

2

Latest round

Equity

Latest activity

Oct 2014