Rivet & Sway operates an online eyewear boutique selling women’s prescription glasses priced at $199 per pair. The company offers three free home try-ons and a complimentary personal stylist consultation. It is positioned similarly to Warby Parker and markets seasonal items such as Valentine’s Day eyewear. Rivet & Sway received $2 million in new funding to grow its online business. Mousese Partners led the investment, with participation from Baseline Ventures and Harrison Metal. The Seattle startup has raised $3.3 million in total to date.

Total raised

$2M

Funding rounds

1

Latest round

Equity

Latest activity

Feb 2013