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Velasca

via E. Stendhal 36 Deposito 54, Milan, Lombardia, 20144, Italy

Overview

Velasca is a Milan-based direct-to-consumer, Made in Italy luxury shoes brand that sells through both online and offline channels. The company plans rapid retail expansion, targeting 10 new stores within 2020 (Paris opened in September; London and New York to open by January 2020) and 20 new stores by 2022, 16 of which will be abroad. It intends to grow its headcount from 35 today to 120 by 2022 and to invest in omnichannel operations, processes, and digital services. Velasca forecasts to close 2019 with turnover of approximately €10m and reported 90% year-over-year growth. About 30% of its business comes from abroad, with a pre-eminent presence in France, the UK and Northern Europe. Velasca is a Milan-based manufacturer of luxury shoes and accessories for men, offering casual and elegant shoes and accessories such as belts, bags, socks, wallets and scarves. Its products are sold online and through its three stores in Rome, Turin and Milan. Co-founded by Jacopo Sebastio and Enrico Casati, the company reported over 100% growth in 2017 versus 2016. It had a turnover run rate already over €5m in 2018. Velasca plans to use new funding to further expand nationally and internationally, with a particular focus on the commercial development of its native omnichannel model. Velasca sells Made-in-Italy, high-quality shoes produced by artisans in the Marche region. The company was co-founded in 2013 by Enrico Casati and Jacopo Sebastio. It operates primarily as an e-commerce retailer while also pursuing physical retail expansion. Velasca intends to use new funds to develop operations, marketing and HR teams and to open new stores in Italy and abroad. In its latest fiscal year the company recorded turnover of €1m. Velasca has over 8,000 customers across Italy, France, the UK, Germany, Nordic Europe and North America. Velasca is a Milan-based handcrafted shoes brand that sells high-end footwear online and through temporary shops. Co-founded in 2012 by Enrico Casati and Jacopo Sebastio, the company was accelerated within Boox. Velasca plans to use its recent funding to continue growing marketing efforts and expand operations. The company aims to increase sales and to open its first boutique in Milan plus two temporary shops in Europe. It previously raised €125K in pre-seed funding in September 2014. Velasca is a handcrafted shoes brand that designs products in Milan and partners with artisans in Montegranaro, Marche to produce hand-made shoes. The company offers multiple lines of shoes and accessories for both men and women. Co-founded in 2012 by Enrico Casati and Jacopo Sebastio, Velasca emphasizes Italian design and artisanal production. It plans to launch a tool allowing clients to customize products online. The company intends to use new funding to grow its user base in Italy and across Europe, improve the user experience, and run product crowdfunding viral projects. Velasca raised a pre-seed round to support these initiatives and expand its customer reach.

Total raised
$9M
Funding rounds
5
Latest round
Equity
Latest activity
Sep 2019

Industries

  • E-Commerce
  • Fashion
  • Retail
  • Shoes
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Recent funding

  1. Equity

    Sep 2019

    $5M

  2. Equity

    Jul 2018

    $3M

  3. Equity

    Nov 2016

    $1M

  4. Seed

    Sep 2014

    $0M

Team