Watalook operates a booking platform that helps customers discover and book beauty professionals. The platform enables professionals to simplify booking and billing, send automated reminders, and display all information about their services in a single place. The company plans to use the funds to improve its services and strengthen its position in Europe, with a focus on Scandinavia. Watalook mainly operates in Lithuania, the UK, the USA and Norway. It is based in Vilnius, Lithuania, and was founded by Justas Vitenas and Klaudijus Ambrožas. The company raised €3M in Seed funding according to the articles. Watalook is a Vilnius, Lithuania-based beauty tech startup led by CEO Klaudijus Ambrozas and CXO Justas Vitenas. Its platform gives independent beauty professionals 24/7 online client self-booking, a smart calendar that fills free time gaps first, automated text message updates and reminders, and client data collection. The product surfaces insights such as revenue, appointment frequency, cancellations and no-shows to help professionals manage their businesses. In August 2021 the company raised $1M in pre-seed funding. The round was co-led by Startup Wise Guys, Crosspring, Launchpad Capital and angel investors. Watalook intends to use the funds to expand operations and broaden its business reach. Watalook provides a mobile app that replaces paper appointment books, automates booking management, reminders, client data storage, and personalized marketing for freelance beauticians. The product is aimed at independent beauty specialists rather than salons and emphasizes that client data belongs to the beautician. The company reports roughly 1,000 freelance users in Lithuania, 38,000 beauty appointments booked through the platform, and about 6,000 appointment reviews to date. Watalook launched its service on April 9, 2020, and has iterated through multiple app versions and a rebrand to reach its current product. The team plans international expansion to the UK, Spain, and Italy, targeting a combined market of roughly 445,000 freelance beauty specialists. Management also highlights ambitions to continue fundraising and has mentioned signing a term sheet for a Series A as part of its growth roadmap.

Total raised

$4M

Funding rounds

3

Latest round

Seed

Latest activity

Jan 2023