Zenlytic offers a self-serve BI platform centered on Zoë, an advanced AI data analyst and autonomous data agent that goes beyond copilots and text-to-SQL tools to answer complex, high-value questions. The platform’s cognitive layer provides an automated data model to ensure consistent calculations, robust security, and data governance. Zenlytic positions itself as a forward-looking alternative to legacy BI, addressing the gap where only 11% of people report possessing deep analytics skills. With Zoë having full access to the platform’s BI functionality, users can extract actionable insights without deep analytics expertise. The company plans to use its recent funding primarily to expand engineering capabilities, accelerate product innovation, and grow market reach. Zenlytic also intends to support and scale its commercial operations to better serve a diverse customer base. Zenlytic builds a commerce-specific, self-serve business intelligence product that unites customer acquisition, conversion and retention SaaS tools into a single cloud data warehouse with customizable analytics. Its interface uses natural-language capabilities powered by GPT-3 and OpenAI to let non-technical users ask questions as if conversing with an internal data person. The company targets commerce brands that lack large internal analytics teams and emphasizes data reliability and customer logic rather than one-size-fits-all dashboards. Zenlytic is still very early stage and has limited reported traction. Much of the newly raised capital will fund team expansion as the company moves toward a product-led go-to-market; the founders expect to triple their current team of four over the next year. Co-founders are CEO Ryan Janssen and Paul Blankley, who previously worked as data scientists consulting with commerce brands. Zenlytic is a no-code analytics platform built specifically for e-commerce and DTC businesses that uses machine learning to surface actionable insights beyond traditional dashboards. It enables operators and marketers without technical expertise to ask deep questions about sales, customer acquisition, CAC, LTV, funnels, and cohorts, and get automated explanations (for example, identifying a pricing change that caused a sales drop). The product is currently in private beta and the company expects to go public within the next six months. Zenlytic charges a flat monthly SaaS rate for unlimited usage. The founders, including CEO and cofounder Ryan Janssen, were inspired by data-science consulting work done during grad school. The company has adopted a permanent remote model while keeping a center of gravity in New York City.

Total raised

$15M

Funding rounds

3

Latest round

Series A

Latest activity

Oct 2024