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The Venture Codex

Amplify Capital

77 Bloor Street West, Suite 600, Toronto, ON, M5S 2B4, Canada

Overview

Amplify Capital is the evolution of the MaRS Catalyst Fund, investing in mission-driven, double-bottom-line disruptors in health, education and clean tech. Every dollar invested in these companies generates a financial return and a social return. That’s how they amplify capital. And they further amplify their impact by encouraging partners, investors and co-investors to invest in companies where purpose drives profit. As investors, what they invest in today shapes the world of tomorrow.

Total investments
20
Lead investments
3
Investments · 12mo
1
Active investors
4

Sector focus

  • CleanTech
  • Education
  • Financial Services
  • FinTech
  • Health Care
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Investment portfolio

  • ThinkLabs

    Participated · Series A · Mar 2026

    ThinkLabs AI builds a high-performance, physics-informed AI platform that simulates, plans and optimizes electric grid operations far faster than traditional tools. Its technology can run up to 10 million scenarios in 10 minutes while maintaining more than 99.7% accuracy on grid power flow, enabling utilities to identify constraints and solutions rapidly. The company emphasizes transparency, explainability and auditability in its models to meet regulated-utility requirements. ThinkLabs targets use cases including interconnection, system planning and operational studies as electricity demand grows from data centers, AI workloads and electrification. The recent $28 million Series A will fund expanded customer delivery, enhancements to AI-powered digital twins and agents, and scaled deployments with ecosystem partners. The company is based in New York.

  • Reusables.com

    Led · Seed · Apr 2025

    Reusables.com provides a hardware-enabled SaaS platform and proprietary Smart Return Bins that enable institutional food service operators to scale reusable container programs via a "Tap to Reuse" system. Its Smart Return Bins support 24/7 automated, contamination-free returns and are deployed at more than 34 locations. The company leverages on-site cleaning infrastructure to avoid transportation emissions and offers a no-deposit, free-to-use system for customers. After shifting away from restaurants in 2024, Reusables doubled down on its SaaS offering for institutions and is on track to triple this year to multi‑million‑dollar revenue. Clients reuse over 500,000 containers in two semesters, which the company says avoids over 25 tons of packaging waste and over 100 tons of carbon emissions annually. The new funding will be used to expand enterprise partnerships across North America, grow the team, and enhance its hardware-enabled SaaS to support large-scale foodservice and retail operations. Reusables.com is a tech-enabled zero-waste packaging platform that uses IoT-enabled technology to support circular packaging solutions for food businesses. The company has built a large pipeline of opportunities with food retailers and packaging distributors across North America. It raised $100K in seed funding from Sustainable Development Technology Canada (SDTC). Reusables intends to use the funds to scale its IoT platform and help more food businesses transition toward a circular economy for packaging. The company is led by CEO and co-founder Jason Hawkins and is backed by Ryan Holmes and Manny Padda through LOI Venture. Reusables was accepted into the Canadian Technology Accelerator (CTA) to support U.S. expansion and is currently raising a seed round to expand its network in the U.S. and Canada.

  • Cerula Care

    Participated · Seed · Feb 2025

    Cerula Care delivers a team-based, cancer-specific behavioral health and care navigation platform that integrates directly with oncology practices. The company operates a virtual-first model offering counseling, health coaching, and psycho-oncology to improve quality of life for people undergoing cancer treatment. Cerula launched in 2024 with three large oncology practices and has reported statistically significant improvements in somatic symptoms, quality of life, anxiety, and depression within three months of care. Those clinical gains have translated into greater adherence to cancer care plans and a decrease in unwanted hospitalizations. The company raised an oversubscribed $3.7 million Seed round to scale operations. Cerula plans to use the new funding to expand services to more practices and invest in patient-facing technology.

  • Lyteflo

    Participated · Seed · Jan 2025

    Lyteflo offers an EV Revenue Platform that integrates into dealership websites to present VIN-specific EV savings, incentives, charger and trip planning, personalized ownership reports, and EV data enrichment. The platform is designed to increase EV lead conversion, support sales teams in showrooms, and accelerate EV sales from dealership lots. The company is developing additional tools including EV battery testing and health reports to expand its battery intelligence capabilities. Lyteflo was founded by Ryan Osten (CEO) and Dominick Rivard (CTO); Osten previously served as COO at Gubagoo and supported its acquisition by Reynolds and Reynolds. The company recently announced a partnership with DealerOn to give DealerOn’s ~7,000 dealers access to Lyteflo’s tools. Lyteflo closed a $3 million Seed funding round to support product and go-to-market expansion.

  • Planetary Technologies

    Participated · Series A · Oct 2024

    Planetary develops technology that accelerates the ocean’s ability to remove atmospheric carbon dioxide by safely boosting the planet’s largest natural carbon removal mechanism, the geologic carbon cycle. The company partners with leading scientific institutions, regulators, and coastal communities to ensure its methods meet rigorous environmental and social standards. Its approach centers on deploying alkalinity-enhancing interventions in marine environments to increase CO₂ uptake, though detailed technical specifications were not provided in the article. Current pilot projects are generating data on effectiveness and ecological impact, positioning Planetary to refine and scale its solution. The newly secured funding will be used to deepen research and development, expand pilot installations, and grow the firm’s operational footprint. Financially, Planetary has raised a $7.5 million seed round; no additional revenue, user, or prior funding figures were disclosed.

Team