
Asia Pacific Digital
Unit A2-A6, 9/F, NCB Innovation Centre, 888 Lai Chi Kok Road, Lai Chi Kok, Hong Kong, Kowloon
Overview
Asia Pacific Digital Limited is engaged in digital strategy, creative and technology solutions: ADP Interact; digital market research, lead generation and performance marketing: ADP Acquire, and customer engagement and retention: ADP Engage. The Company's segments include APD Interact, which provides digital strategy, creative and technology services; APD Acquire, which provides performance-based digital marketing services that focus on customer acquisition and lead generation, such as search engine optimization, paid research and affiliate marketing services; APD Engage, which provides e-mail marketing, messaging and campaign management services, and APD Venture, which provides e-commerce services.
- Total investments
- 1
- Lead investments
- 0
- Investments · 12mo
- 0
- Active investors
- 0
Sector focus
- Advertising
- CRM
- E-Commerce
- Marketing
Investment portfolio
- aCommerce
Participated · Series A · Jun 2014
aCommerce is described in the article as a Bangkok-based brand ecommerce enabler. The company announced on Tuesday that it has raised $15 million from Indies Capital Partners. Indies Capital Partners is identified as a Singapore-based investor. The article does not disclose the financing instrument (equity, debt, etc.) or the valuation. No additional investors, prior rounds, operating metrics, or use of proceeds were mentioned in the article. aCommerce is an e-commerce enabler that helps brands execute across multiple channels by providing logistics, fulfillment, delivery and digital marketing services. The company operates in Thailand, Indonesia, the Philippines and Singapore and works with brands including Samsung, Unilever, Nestlé, L’Oreal, Philips and Mars. CEO Paul Srivorakul said aCommerce has shifted from solely digital media to enabling commerce across on- and offline fronts to help brands own their retail footprint and customer data. B2B sales now account for 30% of the startup’s revenue, up from 10% a year earlier. The company raised $65M in a Series B led by KKR-backed Emerald Media and said it will use funds to expand into Vietnam and Malaysia. The Series B takes aCommerce to $94M raised to date. aCommerce operates a suite of services that help e-commerce companies, brands and traditional retailers manage online business operations including inventory, warehousing, logistics, fulfilment and digital marketing. The company is active in Thailand, Indonesia and the Philippines and was founded in 2013 in Bangkok. Management says the business recently saw Indonesia overtake Thailand as its largest revenue generator. aCommerce plans to expand into Malaysia, Vietnam and to re-enter Singapore with partner DKSH. Financially, the company has cash on hand from prior rounds, says it can break even next year with current funds, and raised new capital to grow ahead of a larger Series B. The new funding is intended as a sprint to improve valuation and minimize dilution before a planned Series B in excess of $50 million later this year. aCommerce provides end-to-end e-commerce services for retailers and brands, covering logistics, warehousing, online sales and other commerce-related services. Founded in June 2013 and based in Bangkok, the company works with over 150 clients. Management says the business is beginning to break even in its two largest markets, Indonesia and Thailand, and that overall revenue grew 150% in Q4. The company plans to use its new partnership to expand further in Southeast Asia, specifically into Malaysia, Singapore and Vietnam. aCommerce’s long-term goal is to build a platform that increases efficiency across e-commerce transactions. CEO Paul Srivorakul emphasized the company will remain independent while leveraging the partnership to pursue cross-border and B2B opportunities. aCommerce is a Bangkok-headquartered, NTT Docomo-backed logistics and commerce-fulfillment company that provides backend technology and logistics services to online retailers, including Line. The company supports regional e-commerce operations and has seen particularly strong traction in Indonesia, where its business "has exceeded forecasts." aCommerce reported regional revenue growth of 700–800% over the past year, though raw revenue figures were not disclosed. Management has deferred a previously expected Series B to focus on execution and further value creation over the next eight to nine months. The firm previously raised a $10.7 million Series A in June 2014 and has now received a $5 million capital injection from existing backers. When it does raise the Series B, leadership expects the round to exceed $30 million.
Team
No current team members are available.