Asiana Fund
4th Floor, 42/43/44A and 49, Jolly Maker Chamber II, Vinay K Shah Marg, Mumbai, Maharashtra, 400021, India
Overview
Asiana Fund emphasizes the value of patient capital in encouraging the long-term evolution of businesses.
- Total investments
- 2
- Lead investments
- 1
- Investments · 12mo
- 2
- Active investors
- 1
Investment portfolio
- WickedGud
Led · Equity · Dec 2025
WickedGud is an India-based FMCG startup that sells noodles and pasta with an emphasis on healthier, flavour-rich offerings. Its line-up ranges from a ₹20 Masala Noodles value pack to cup noodles and Korean-style spicy variants such as Korean Fiery 2x Spicy, Chilli Cheese and Chilli Chicken. Over the last 12 months the company has delivered 3× revenue growth and expanded its footprint to more than 5,000 retail outlets, including 1,500 Reliance Smart Bazaar stores and about 50 DMart locations, while maintaining a strong presence on Amazon, Blinkit, Instamart, Zepto, BigBasket and Flipkart. Cup noodles and Korean-style SKUs now account for over 42% of volumes and roughly 30% of value, and six of its products rank among Amazon’s top 30 best-selling Pasta & Noodles items. Fresh capital will be deployed to deepen omni-channel distribution, strengthen supply-chain and backend operations, and speed up new product launches in high-velocity categories. WickedGud supports its growth with humour-led marketing campaigns fronted by actor-investor Shilpa Shetty aimed at Gen Z and millennials. The brand’s execution and growth trajectory earned it a place on the Forbes Asia 100 to Watch 2025 list.
- Lohum
Participated · Series C · Nov 2025
Founded in 2018, Lohum Cleantech focuses on recycling end-of-life batteries to recover critical minerals such as lithium, cobalt and nickel and converting them into feedstocks for new batteries. The company is expanding capacity to serve the growing electric vehicle supply chain and to build local material supply within India. Lohum plans to move beyond basic recycling into production of cathode active materials (NMC) and the recovery of platinum group metals and rare earth magnets. The business recently raised ₹230 crore from Poonawalla Vision Fund-1 and family offices to support these expansion plans. The company’s strategic aim is to reduce dependence on international supply chains, particularly those centered in China, by developing domestic capabilities for advanced battery materials.
Team
Chaitanya Dabholkar
Chief Investment Officer
LinkedIn