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Cerro Capital

1305 Tappie Toorie Circle, Lake Mary, FL, 32746, United States

Overview

Cerro Capital is a sports investment firm that invests globally in premium and emerging IP and content that connects consumers to the culture of sports. Cerro invests in and builds lasting terminal value through unique intellectual property: (a) sports leagues and teams, (b) original content, and (c) related media rights and technology. Cerro's portfolio includes Religion of Sports, GAMURS Group, and the X Games.

Total investments
2
Lead investments
1
Investments · 12mo
0
Active investors
1
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Investment portfolio

  • GAMURS Group

    Led · Series A · Oct 2022

    Gamurs is a Sydney-based gaming, esports, and entertainment media network led by CEO Riad Chikhani. Its portfolio of 16 digital publications includes Dot Esports, Gamepur, Pro Game Guides, TouchTapPlay, We Got This Covered, and The Mary Sue. The company reaches 55 million monthly active users across its sites. Founded in 2014, Gamurs produces news, journalism, guides, and entertainment content across gaming and pop-culture verticals. It raised $12M in Series A funding. Gamurs intends to use the funds to accelerate its growth strategy and expand into adjacent markets. Gamurs operates Dot Esports, an online publication and community offering breaking news, in-depth coverage of esports personalities and events, and an esports database of rankings and stats for major games. The company also runs DoubleXP, a newer platform focused on player improvement and video guides. Gamurs intends to use new capital for further development of Dot Esports, strategic acquisitions, advanced AI development to improve players' skills, and production of player improvement video content on DoubleXP. The company raised $2.2M USD ($3M AUD) in the reported financing and has $5.7M USD ($7.5M AUD) in total funding to date. Gamurs is led by CEO and founder Riad Chikhani and is based in Sydney, Australia. The product mix centers on media, community, and player training tools within competitive gaming. GAMURS is an Australian eSports media company that began by pitching itself as a Facebook for competitive and social gamers. It produces coverage of competitive gaming and related content and is planning to expand its games coverage. The company says it will invest in new forms of storytelling as part of its growth plan and to support international expansion. The raise follows a strong 12 months during which GAMURS benefited from the rising popularity of eSports, which can draw thousands of spectators to live events. GAMURS has closed a $3.5 million capital raise led by Aura Funds Management to fund these initiatives.

  • Religion of Sports

    Participated · Series B · Jun 2022

    Religion Of Sports is a Santa Monica-based streaming media company that produces sports stories and unscripted content featuring famous athletes. The company was co-founded by Tom Brady, Michael Strahan, and Gotham Chopra and is led by CEO Ameeth Snkaran. Its core product is original, athlete-focused unscripted streaming content. In June 2022 the company raised $50M in a Series B funding round. Investors named in the report include Shamrock Capital, Elysian Park Ventures, Cerro Capital, Courtside Ventures, LinkinFirm, and Advancit Ventures. The article does not disclose operating metrics or stated future plans. Religion of Sports is an innovative sports media company that produces documentary series, podcasts and other programming centered on the theme of why sports matter. Co‑founded in 2016 by Gotham Chopra, Tom Brady and Michael Strahan and led by CEO Ameeth Sankaran, the company has produced hundreds of hours of content. Its programming has generated more than 250 million views and listens and includes Emmy Award‑winning titles such as Tom vs. Time, Greatness Code and Shut Up and Dribble. Religion of Sports benefits from distribution partnerships with Amazon, Apple+, ESPN, Facebook, Netflix, Showtime and others. The company plans to scale content efforts across multiple platforms, build brand awareness and empower storytellers using the new capital. Upcoming releases include a major podcast slate in late 2020, multiple video series with Amazon, ESPN, Facebook, Netflix and Showtime, and the 2021 ESPN documentary Man in the Arena about Tom Brady.

Team