Led · Equity · Feb 2020

Cloudbreak Health offers a unified telemedicine platform and video medical interpretation services across specialties including telepsychiatry, telestroke, tele-ICU, telesitting and integrated language services for Limited English Proficient and Deaf/Hard-of-Hearing patients. The company’s secure platform supports more than one million minutes of telemedicine consultation each month and performs over 85,000 encounters monthly on over 10,000 video endpoints at more than 1,200 healthcare venues nationwide. Cloudbreak’s platform is designed to remove distance and language barriers to improve patient care, satisfaction and outcomes. Leadership says the company will expand its telemedicine offerings, grow its interpreter network, and invest in product development and interoperability. Management plans to add resources to IT, sales, and customer service teams to support the next phase of scalability and technical innovation. Cloudbreak is referenced with operations in Los Angeles and Columbus, Ohio, and was named to the Journal of mHealth’s Global Digital Health 100 list.

Led · Equity · Jun 2016

Collective develops Visto, a recently launched contract-based SaaS platform that consolidates disparate adtech tools into a single interface for planning, targeting and reporting display and video campaigns. The dashboard lets advertisers view impressions, suspicious activity and more than 20 KPIs broken out by supply-side platforms, demand-side platforms and direct publisher relationships, bringing transparency to typically opaque adtech data. A hybrid service model allows customers to self-serve while also tapping Collective’s team for optimization support. The New York City-based company has already secured a dozen enterprise customers for Visto and is positioning the product to capitalize on the growing self-service niche within adtech. CEO Joe Apprendi plans to expand the platform’s cross-channel capabilities and has publicly contemplated a future IPO. Since its 2005 founding, Collective has raised nearly $100 million in debt and equity to finance product development and growth initiatives.

Led · Equity · Jun 2016

Visto, offered by NYC-based ad-tech firm Collective, is a data-driven enterprise advertising hub and digital advertising network. The platform unifies digital advertising efforts by integrating demand-side platforms (DSPs), exchanges, supply-side platforms (SSPs) and other ad-tech partners into one interface. Marketers can use Visto to manage, track and optimize media buys across various screens and formats while preserving the option to plug in existing or new technology stacks. Founded and led by CEO Joe Apprendi, Collective built Visto to help enterprises streamline programmatic buying and gain holistic insights. The newly raised capital will be applied to further develop and expand the Visto product. No user, revenue or other operating metrics were disclosed in the article.