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The Venture Codex

embedded/capital

Atlanta, GA, United States

Overview

Embedded Capital is an investment firm specializing in acquiring and operating insurance companies.

Total investments
6
Lead investments
1
Investments · 12mo
0
Active investors
0

Sector focus

  • Business Development
  • Finance
  • Financial Services
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Investment portfolio

  • bunch

    Participated · Seed · Jul 2022

    bunch offers a single-source-of-truth infrastructure for European private markets, enabling fund managers and institutional investors to manage the full fund lifecycle, including digital investor onboarding, capital calls, fund administration, fund accounting and tax reporting. The company emphasizes automation and AI-native capabilities to replace fragmented, outdated processes. Led by CEO Enrico Ohnemüller and founded in 2021, bunch operates across Europe with additional offices in London, Amsterdam and Luxembourg. It currently supports over 150 fund managers and more than 12,000 LPs across major European jurisdictions. With the $35M Series B, bunch plans to accelerate commercial growth across Europe and expand into new geographies, asset classes and operational workflows while further developing its automation and AI features.

  • Hero

    Led · Equity · Jul 2022

    Hero has built an ambitious banking product that aggregates accounts, IBANs, payment acceptance, payment cards and credit products into a single platform for small companies. The startup offers retailer payment solutions via API, e-commerce plugins and payment links, with transaction fees starting at 0.4% + €0.15. Its primary revenue plan centers on credit offerings: supplier invoice financing and invoice advance products that give customers up to 90 days to repay. Hero built its own core banking system rather than relying on banking-as-a-service partners and has developed an internal risk-scoring engine using public and private data. The company is still awaiting regulator approval from the ACPR for its payment services. Founder and CEO Roland Jais-Nielsen previously founded Merci Handy, bringing operator experience with SMB cash-flow challenges. Hero is a Paris-based fintech founded in 2021 that provides a full-stack payments platform for B2B SMEs, covering liquidity and digital payments across all sales channels. The company began as an intermediary for B2B transactions, taking on financial and credit risk to optimize counterparties' cash flows. Hero has built a horizontally integrated platform that centralizes sales channels and payment methods, improves underwriting, automates end-to-end processes, and integrates with third-party B2B software such as ERPs, marketplaces and accounting tools. Its solution handles offline, online and in-store payments and aims to streamline procure-to-pay for buyers and order-to-cash for suppliers while offering instantaneous financing terms. After seven months of inception Hero onboarded over 200 merchants, powered more than 10,000 transactions and reports growth of about 30% month-over-month. The company is using the new funding to scale its solution and accelerate adoption among underserved SMEs.

  • luca

    Participated · Seed · Jul 2022

    luca originally gained wide adoption in Germany as a QR-code–based Covid contact-tracing app used by public health departments. Facing declining government contracts (about €21.3 million) as cases fell, the company repurposed its QR-code technology and partner relationships to launch luca pay, a payments and full-service hospitality platform. The company launched luca pay in June and reported roughly 2,000 locations onboard within weeks, with an addressable partner base the company says approaches 450,000 restaurants and shops. luca has emphasized data protection: it designed its system for anonymity, collaborated with Prof. Dr. Marian Margraf, employed a three-key failsafe, and earlier this year deleted some 41 million anonymised datapoints. CEO Patrick Hennig positions luca pay as a way to cut intermediaries, streamline ordering-to-payment workflows, and help merchants reduce costs and staffing burdens. The company plans to expand luca pay across Europe in the coming months, beginning with the UK, Spain, France, Italy, Greece, Croatia, and Portugal.

  • MYNE Homes

    Participated · Seed · Jul 2022

    MYNE operates a managed co-ownership platform for premium vacation homes across six European countries. Investors buy shares (minimum €50,000) that grant the right to use properties for at least 6.5 weeks per year and to participate in rental income and appreciation. Co-owners manage properties digitally via MYNE's platform, which handles maintenance, scheduling, and a smart booking system. The company currently manages a high three-digit number of shares in vacation homes. Since its 2021 inception MYNE has raised over €60 million in equity and debt and recently closed a €40 million Series A. With the new capital the company plans to enhance its technology and expand into Croatia, Portugal, the Benelux countries, and the UK. MYNE offers a digital platform that lets 2–8 customers buy stakes in holiday homes in destinations such as the Austrian Alps, Majorca, and Portugal, with shares starting around €50,000. The product includes a smart scheduling system to allocate usage among co-owners and professional property management that handles on-site legal and tax coordination. The startup has been operating for customers in Germany, Austria, and Switzerland and plans to expand across Europe. The company will use its recent funding to further develop its technology and financing platform and to expand property offerings into Italy and France. MYNE positions itself as an all-in-one solution for owner-occupation and rental of jointly owned holiday properties.

  • Nelly

    Participated · Seed · Jun 2022

    Nelly provides a software-as-a-service platform that digitizes patient onboarding, appointment booking and back-office workflows for medical and dental practices. Patients can book online, receive confirmations via SMS/WhatsApp/email, complete forms via a link or QR code, and pay via online payments or Nelly-managed card readers. On the practice side, Nelly integrates with existing practice management systems, handles invoicing and billing, offers expense management and corporate cards, and provides factoring for instant claim payouts. The product suite is positioned as a backbone for practice operations and creates integration-driven barriers to entry. Nelly has completed data protection certifications and says it was the first to send digital invoices in Germany’s medical space. The company works with more than 1,200 practices and major DSOs, and its product is live in Germany, Austria, Switzerland and recently expanded to Italy with further country rollouts planned. Nelly provides a fully comprehensive GDPR-compliant digital process for medical practices, enabling patient admission, treatment contract signing, invoice delivery, and payment through a specialized e-signature system handled securely via smartphone. The platform is used in more than 450 practices and 350,000 patients and has digitized over 3 million documents and invoices. Led by CEO Niklas Radner, the company plans to develop additional products and deepen its fintech capabilities. Management also intends to expand into new medical verticals and markets and to further accelerate growth in Germany. Nelly raised €15M in a Series A round to fund these initiatives. The company is based in Berlin, Germany. Nelly is a Berlin-based fintech that provides a signature- and billing-tool for doctor practices, enabling digitized document handling, electronic signatures, and payment processing via patients' phones. The software manages patient intake and payment flows to reduce printing, scanning, manual data entry, archiving and postal billing. Nelly positions itself as a simple, integrable solution that works with existing practice management systems to ease daily administrative burden and address staff shortages. Its business model includes a monthly SaaS fee (tiered by feature/module) and payment fees tied to transaction volume and method. The company emphasizes usability so it is not an additional tool to be operated, but a productivity enhancer from day one. Nelly aims to adapt fintech best practices to medical billing and to improve the patient payment experience by asking payment preferences at intake. It plans to expand into new EU markets and grow its product portfolio with a larger team.

Team

No current team members are available.