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Enlightened Hospitality Investments

853 Broadway, 17th Floor, New York, NY, 10003, United States

Overview

Enlightened Hospitality Investments (EHI) is the strategic investment platform within Danny Meyer’s Union Square Hospitality Group (USHG), dedicated to driving growth for values-aligned companies in the hospitality and technology sectors. EHI leverages the businesses and professionals of USHG to identify growth potential and investment opportunities in both internal and outside ventures.

Total investments
16
Lead investments
10
Investments · 12mo
1
Active investors
3
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Investment portfolio

  • Blink

    Led · Equity · May 2026

    Blink provides a mobile-first employee experience platform designed to connect frontline workers, systems, and culture in a single app. Its AI workforce insights product, Blink IQ, delivers real-time trends on workforce feedback, productivity, sentiment, and turnover to help management identify issues and take action. The company serves customers across hospitality and retail, including Shake Shack, McDonald’s, Domino’s, Booking.com, Dollar Tree, Nokia, easyJet, JD Sports, Carrefour, and Stagecoach. Blink added over 700,000 users in the hospitality sector in 2025. Led by CEO Sean Nolan and based in Boston, the company plans to invest its newly raised capital into product and engineering and to accelerate its go-to-market efforts to expand its customer base. The article does not disclose revenue or valuation details.

  • Oats Overnight

    Led · Series B · Jul 2024

    Founded in 2016, Oats Overnight produces single-serve, high-protein overnight oat meals that can be prepared by simply adding milk or a milk alternative and shaking. The company positions its products as a convenient, nutritious breakfast aimed at busy consumers who want a quick yet healthy option. Supported by manufacturing facilities in Arizona and Ohio, Oats Overnight distributes nationwide through both grocery retailers and its online channel. Continuous R&D, aided by data analytics and customer feedback, has expanded its portfolio to over 50 distinct flavors. The brand emphasizes innovation to stay competitive within the crowded better-for-you food and beverage market. With the recent Series A funding, the company plans to scale manufacturing, enhance product development, and deepen retail and e-commerce penetration. This capital adds to its growing revenue base driven by broad distribution and a diverse product lineup.

  • Chip City Cookies

    Led · Series B · May 2024

    Chip City Cookies is a New York City–based gourmet cookie chain founded in July 2017 by Peter Phillips and Teddy Gailas. The company operates brick-and-mortar retail locations and ships nationwide through Goldbelly. As of the article, Chip City has 38 locations across eight states—New York, New Jersey, Connecticut, Florida, Illinois, Maryland, Massachusetts, and Virginia—and plans to enter new markets including Pennsylvania before year-end. Chip City raised $7.5 million in a Series B from Enlightened Hospitality Investments. The company says it will use the funds to continue investing in expanding its physical footprint across the United States and to invest in people, services, and creative collaborations. The funding is intended to strengthen the brand's position within the competitive cookie segment as it expands into additional markets in 2024. Chip City Cookies is a New York-based gourmet cookie brand that rotates flavorful, sizeable cookies on a weekly basis. Co-founded by Peter Phillips and Teddy Gailas, the company operates 14 locations across Manhattan, Brooklyn, Queens and Long Island. It leverages a ship-anywhere partnership with Uber Eats to reach customers beyond its storefronts. Chip City received $10M from Enlightened Hospitality Investments to accelerate growth and strengthen its brand within the competitive cookie segment. The company plans to scale its concept beyond New York City, with stated plans to enter New Jersey and Florida.

  • ConverseNow

    Led · Equity · Aug 2022

    ConverseNow provides voice AI-powered virtual ordering assistants for restaurants that automate order-taking from high-volume voice channels. The company is led by CEO Vinay Shukla and COO and Chief Product Officer Rahul Aggarwal. Its platform is live in more than 1,200 restaurants across 40 states and serves brands including Domino’s Pizza, Fazoli’s and Blake’s Lotaburger. ConverseNow raised $10M in funding in a round led by Enlightened Hospitality Investments, which joined the company's board. The company intends to use the funds to scale deployment across many of the nation’s leading restaurant brands and to scale its technology. ConverseNow develops voice-based AI ordering assistants (George and Becky) that operate in quick-serve restaurants to take orders across phone, chat, drive-thru and kiosks. The company is targeting restaurant drive-thrus and is live in over 750 stores. It reported seven-fold revenue growth and five-fold headcount growth since its 2020 seed, and says its technology increases average orders by 23% and revenue by 20% while saving up to 12 hours of deployable labor time per store per week. ConverseNow plans to continue improving its line-busting technology by building a database from every conversation and speeding customer onboarding through menu ingestion. The product roadmap includes better noise-robust AI, improved prediction and correction of missing words, and future context-aware features (traffic, weather, promotions) to drive upsell. The company is Austin-based and will use the new funding for marketing, sales and product innovation. ConverseNow Technologies is an Austin, TX-based company that provides a Voice AI platform for quick service restaurants to automate and personalize ordering. Its platform automates orders in high-volume voice channels including phone, drive-thru, self-service kiosks, voice assistants, and voice-assisted chat on mobile. Emma, its context-aware digital ordering expert, engages customers in a human-like manner using anonymized, abstracted machine intelligence to predict ordering behaviors and offer personalized recommendations. Led by co-founder and CEO Vinay Shukla and co-founder/COO & CPO Rahul Aggarwal, the company aims to drive efficiencies and reduce customer wait times. ConverseNow raised $3.25M in a seed funding round and intends to use the funds to expand operations and its business reach.

  • PreciTaste AI

    Participated · Series A · Aug 2022

    PreciTaste offers an "always‑on" AI kitchen management platform that uses cameras, point‑of‑sale data and inventory signals to predict demand and recommend precise cooking and prep actions to crews. The system relays instructions via touchscreens, issues optional order‑accuracy alerts, and allows remote monitoring of one or multiple restaurants. PreciTaste says its computer‑vision models are trained on a growing foodservice data library that tracks about 19,000 meals every five minutes and claim the platform can cut overhead and eliminate up to 85% of food waste at the point of sale. The company emphasizes an offline‑first edge AI approach with anonymized uploads for model optimization and says camera data is in most cases deleted quickly to address privacy concerns. Its flagship product is installed at over 1,500 locations and the company employs 98 people across Germany, India and the U.S., with plans to hire more than 25 employees by year end. PreciTaste was originally founded from technology developed at the Technical University of Munich and began as PreciBake; it faces competition from players such as Dragontail Systems, Leanpath, Winnow, Miso Robotics and Agot.

Team

  • Mark A. Leavitt

    Co-Managing Partner and Co-Founder

    LinkedIn
  • Pete Mavrovitis

    Co-Founder and Managing Partner

  • Danny Meyer

    Co-Founder and Managing Partner

    LinkedIn