Participated · Series D · Mar 2022

Insider is an AI-native omnichannel experience and customer engagement platform that enables marketers and CX teams to create highly personalized omnichannel experiences and manage customer engagement from a single platform. Its integrated CDP vertically integrates data and marketing application layers to fuel automation and personalized customer journey orchestration across 12+ natively-supported channels, including WhatsApp, SMS, email, web, app, and site search. The company powers more than 1,500 global customers across retail, automotive, travel, and telecommunications and has been recognized in analyst reports and G2 awards. Insider recently launched Sirius AI™, a patent-pending solution that combines generative, conversational, and predictive AI, and plans further investment in Sirius AI Co‑Pilot. The company said it will use new funding to invest heavily in R&D, scale its 350+ in-house engineering team, expand its U.S. footprint, hire across 28 regions, and explore strategic M&A. Insider employs more than 1,100 team members across 28 countries, is woman-founded, and reports women hold 70% of top executive roles. Insider offers a platform to help brands deliver personalized, cross-channel customer experiences and to consolidate customer-experience tech stacks into a single solution. The company emphasizes fastest time-to-value and lower total cost of ownership for marketing teams. Insider says it serves 1,200+ customers, including roughly one-third of the Fortune Global 500 and brands such as Singapore Airlines, Estée Lauder, Samsung, Vodafone, and IKEA. Earlier in the year Insider acquired MindBehind, a conversational commerce and messaging platform, to accelerate its conversational-product capabilities. Management positions the business for inorganic growth and is pursuing further M&A to expand product capabilities. Insider has previously raised a $121 million Series D in March 2022 and is building on that capital as it executes its strategy. Insider is a Turkey-based artificial intelligence company that provides a marketing platform to connect customer data across channels and predict consumer behavior. Founded in 2012, the company's networked technology uses AI to forecast consumer actions and help marketers personalize experiences; clients include Toyota and Vodafone. The company announced a $121 million Series D that values Insider at $1.2 billion. The funding was provided by the Qatar Investment Authority with contributions from Sequoia Capital Operations LLC, Riverwood Capital LLC, Wamda Capital, Endeavor Catalyst Inc., Esas Holding AS, and 212 Capital Partners. Insider says it will use the new funding to expand into the U.S. after growth across Asia, Europe, and Latin America. Insider offers a SaaS platform that integrates customer data across web, mobile, messaging apps, email and offline channels to help brands predict behavior and coordinate campaigns. Its AI-based analytics and personalization tools are positioned as a one-stop solution versus older competitors. The product is used by more than 800 brands, including Singapore Airlines, Marks and Spencer, Virgin, Uniqlo, Samsung and Estée Lauder. The company has teams in 24 countries across Europe, Asia and the Middle East and provides customer support to adapt marketing strategies by market. Insider runs a Young Engineers program teaching coding to high school students, with plans to expand to younger kids, and notes half of its executive team are women. The company plans to use new capital to enter the U.S., expand sales and marketing, hire more R&D engineers and add features to its platform. Insider provides a Growth Management Platform that uses AI and machine learning to serve dynamic, personalized web content based on roughly 90 visitor parameters (location, referrer, device, etc.). The platform aims to boost engagement, lower customer acquisition costs, and improve conversion rates for brands and website owners. The company began in Turkey in 2012 and has since relocated its headquarters to Singapore while maintaining product development teams in Istanbul and Ukraine. Insider employs about 240 staff across 16 markets and lists customers including Singapore Airlines, Tokopedia, UNIQLO, Samsung, McDonald’s, Nissan and CNN. Management plans to focus on expanding in Southeast Asia and is considering China and the U.S. as next markets. New hires will target sales, data science, and machine learning engineering to further develop the product.

Participated · Equity · Dec 2021

Libra Softworks is an Istanbul-based casual/mobile game studio founded in 2017 by Enes Dişli. The studio has released seven titles and claims more than 10 million active users, including its newest match‑3 game, Joy Blast. Its gameplay differentiator is a real-world physics engine layered into casual puzzle mechanics. LinkedIn lists the company at roughly 15 staff, and the CEO says the company plans to rapidly grow both Joy Blast and its team. Following the new funding, the company is described as one of the most well-funded firms in the Turkish mobile gaming ecosystem. Management plans an aggressive recruitment campaign to expand headcount.

Participated · Equity · Jan 2021

Getir operates as a large food delivery company. The article lists a $250M fundraising for Getir. It also reports the company is restructuring into two separate businesses. The piece frames the raise as one of the week's notable and big funding rounds. No revenue, user metrics, investors, or instrument details were provided in the article. Getir is described in the announcement as one of the world’s leading logistics and technology companies offering hyper-fast delivery. Its core product is a hyper-fast delivery service built on logistics and technology capabilities. The company has, according to Flat Capital, demonstrated a dominant position despite a challenging market. Prominent investors are on its shareholder list, including Sequoia Capital and Mubadala Investment Company. Flat’s continued investment signals investor confidence and an expectation of opportunities to continue growing and creating a unique position in attractive markets. Getir operates an ultrafast grocery delivery service that uses company-owned micro-fulfillment centers (dark stores) and owned inventory to assemble orders for bike and scooter couriers. Customers can place orders without selecting delivery slots and typically receive deliveries within about 20–40 minutes. The company has expanded rapidly from its origins in Turkey to operate across nine countries, including the U.K., Germany, France, Italy, Spain, Netherlands, Portugal and the U.S. Getir reports roughly 40 million app downloads and manages about 1,100 dark stores. It is dominant in Turkey (operating in 81 cities) and covers 48 cities across its other markets. Management says the company will invest further in its proposition, technology and employees to continue growing in a capital-intensive, crowded market. Getir operates a rapid grocery delivery service that offers around 1,500 everyday items delivered to customers in minutes, seven days a week, day and night. The company runs multiple sub-brands including GetirFood, GetirMore, GetirWater and GetirLocals. It is active in 30 cities across Turkey and launched operations in the UK in January 2021 and the Netherlands in May 2021. Getir intends to use the new funding to continue its expansion into the United States. Financially, the company raised significant capital in 2021, marking this as its third round of the year and contributing to nearly $1bn raised since the start of 2021. Founded in 2015 by Nazim Salur, Serkan Borancili and Tuncay Tutek, Getir leverages founders' backgrounds in local taxi apps, e‑commerce exits and consumer goods leadership. Getir is an Istanbul-based startup founded in 2015 that operates a grocery delivery app offering deliveries in as little as ten minutes. Customers order groceries via its mobile app, and the company has begun international expansion, recently launching service in London. Getir reported that its revenues grew five-fold in 2020. The company has been an active fundraiser amid a broader investor rush into grocery delivery apps during the pandemic. Market interest is driven by accelerated consumer adoption of online grocery delivery in Europe.