Participated · Seed · Aug 2026

Founded and launched in December 2025, TOSS offers a range of vegan, gluten-free, dairy-free salad dressings sweetened naturally and made without preservatives. The initial lineup launched with four flavours—Green Goddess, Sweet Tahini Chick, Miso Magic and Viva La Vinaigrette—and has since added a fifth, King Caesar. The brand positions its dressings for multiple uses beyond salads, including dipping, drizzling, marinating, dunking and spreading. TOSS is currently stocked in a number of independent UK retailers and is planning a wider retail rollout as it scales. The company raised a seed round backed by a mix of institutional and angel investors to fund retail expansion, supply-chain development, and further brand and product work.

Led · Equity · Jul 2026

Masaj operates a premium wellness brand offering luxury massage services through a network of studios in London. The company emphasizes exceptional customer experience and reports strong unit economics. Founded and led by Scarlet Amies and Alice Vaughan, Masaj is focused on scaling its physical footprint. Following the £1.5m raise, the company plans to double its London studios. Investors have characterized the team as exceptional founders and cited confidence in their execution as they expand.

Led · Equity · Mar 2026

Allday Goods was founded by ex-chef Hugo Worsley and makes design-led, chef-quality kitchen knives whose handles are manufactured from recycled plastic collected, cleaned, shredded and remoulded. The brand built a dedicated following through timed online drops that sell out in minutes and London pop-ups that drew queues. It has collaborated with names such as Ottolenghi, Soho House, Maldon Salt, Kerrygold and Paul Smith and has been featured in publications including The World of Interiors and Esquire. The company reports being profitable with minimal external investment to date. With the new funding and strategic investor support, Allday is aiming to scale distribution and move from cult brand status toward becoming a kitchen staple.

Led · Seed · Mar 2025

Citizens of Soil sources and sells premium extra virgin olive oils direct to consumers, working with small-batch groves that practise regenerative farming and prioritise underrepresented female farmers. The founders built the business to cut out intermediaries, improve transparency, and deliver fresher, more flavourful oils while promoting sustainable farming and soil health. The company began as a side project supporting family friends in Crete and expanded into a commercial DTC business addressing a market dominated by mass-produced blended oils. Citizens of Soil champions independent producers and small-scale groves that farm in harmony with nature, emphasising flavour and nutrition. Financially, the business has just completed a £1.8M Seed funding round to accelerate growth. The funding will be used for new product launches, expansion of the senior leadership team, and marketing to raise brand awareness and scale impact with producers. The company also plans international expansion to reach a wider audience.

Led · Equity · Dec 2024

TRUSS builds AI-enabled data infrastructure for resale, creating millions of product profiles containing detailed information about fashion items. Its core product helps businesses list products more efficiently, improve searchability and boost conversion rates. The company is working with the University of Warwick, Depop and Selfridges to develop an algorithm that can recognise an item from a single image. TRUSS plans to use new funding to enhance its tech capabilities, expand and enrich its product catalogue, grow the team and develop further commercial partnerships. The startup is already supporting major fashion retailers and is UK-based, founded by Warwick University graduates Woody Lello (CEO), Felix Jackson (COO), Jack Cardwell (CIO) and Connor Mattinson (CTO).