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The Venture Codex

Imlay Investments

945 E Paces Ferry Rd NE Ste. 2450, Atlanta, GA, 30326, United States

Overview

They financially support the people who demonstrate the passion, principles and leadership to create better lives in their communities. They trust their partners and their communities to make a better world. Through charitable giving, they can make a positive impact that will pay dividends for years to come.

Total investments
13
Lead investments
5
Investments · 12mo
0
Active investors
0

Sector focus

  • Financial Services
  • News
  • Venture Capital
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Investment portfolio

  • KiteDesk

    Led · Equity · Apr 2016

    KiteDesk builds smart sales prospecting software that functions as a lead generation system combining an on-demand Chrome extension, a web app and clickable Kite icons. The product targets growth organizations that need scalable prospecting tools. The company was founded in 2011 by CTO Jared Rodriguez and VP of Products Jack Kennedy and is led by CEO Sean Burke and CMO Eric Quanstrom. KiteDesk is based in Tampa, Fla., and also maintains offices in San Francisco and San Diego. In Q4 the company completed a $6M funding round (including $2M of new capital) to support growth. The company plans to use the funds to scale operations and accelerate its product roadmap. KiteDesk offers a web app and Chrome extension that integrates email, CRM, and social media into one interface to help salespeople find, track, and close leads. Version 2.0 of the platform is launching tomorrow. The product can highlight a prospect’s name on a website and provide full contact information with one click, score leads using CRM data along with employees’ emails, calendars, and social networks, and display an integrated dashboard of emails, appointments, and tasks tied to pipeline opportunities. The company positions the product as addressing the entire sales process within a single context and interface. The CEO acknowledged overlapping features from competitors such as InsideView, Salesforce’s data.com, SalesLoft, Relationship Science, DataHug, Introhive, and Cirrus Insight. The company is based in Tampa, Florida.

  • PlayOn! Sports

    Participated · Series D · Jul 2013

    PlayOn! Sports operates the NFHS Network, a live and on‑demand platform that streams millions of high school sporting events across more than 27 sports and activities in all 50 states and Washington, DC. The company is a joint venture partner with the National Federation of State High School Associations (NFHS) and manages day‑to‑day operations of the NFHS Network. PlayOn directly supports student athletics by creating a revenue stream for participating high schools and state associations and currently partners with almost 8,000 high schools nationwide. Founded in 2008 and headquartered in Atlanta and New York, the company focuses on building products and experiences for state associations, high schools, athletes, and fans. PlayOn has a stated long‑term goal of streaming every high school event in the country and intends to use external capital to accelerate that growth. Financial terms of the announced investment were not disclosed in the press release. PlayOn! Sports operates the NFHS Network, a joint venture with the National Federation of State High School Associations and its member state associations, delivering live and on-demand high school events via NFHSnetwork.com and related apps. Led by founder and CEO David Rudolph, the company handles day-to-day operations of the NFHS Network. Its core product offering includes media distribution of high school sports and deployment of automated production technology. The company plans to accelerate deployment of the Pixellot automated production solution throughout the high school market. Proceeds will also fund additional investments in consumer products and automated marketing infrastructure. The company strengthened its balance sheet with a new institutional investment to support these growth initiatives. PlayOn! Sports is the largest rights holder, producer, and aggregator of high school sports events distributed across television, the Internet, and IP-video enabled mobile devices. The company combines State Athletic Associations’ postseason content with regular season events of member schools and streams more than 30,000 high school sporting events a year. Recent plans include a joint venture with the National Federation of State High School Associations to create the NFHS Network, an all-digital network launching in mid‑August that will feature comprehensive coverage of high school sports and activities. PlayOn will use the Series D proceeds to support new growth initiatives including the NFHS Network and to expand other strategic priorities. The partnership with Herff Jones includes commercial relationships to expand PlayOn’s School Broadcast Program and to jointly market products and services. PlayOn is headquartered in Atlanta, Georgia, with offices in the Southeast, Midwest, and California.

  • Urjanet

    Participated · Series B · Sep 2012

    Urjanet operates a cloud-based utility data platform and suite of APIs that delivers permissioned data from thousands of utility, telecom and cable providers across 47 countries. Its core products enable businesses to automate and digitize manual, paper-based invoice and payment workflows, including the newly announced Utility Bill Capture for Payments which delivers recurring utility and telecom bills via a single API. The company emphasizes a 100% permission-based data access model to support consumer and commercial use cases such as bill presentment, payment and AP automation. Urjanet plans to use new capital to accelerate adoption of its platform, launch additional products, and help customers migrate from face-to-face and paper processes to fully digital, automated workstreams. Leadership frames the investment as validating demand for alternative data sources and electronic payment experiences, particularly as businesses shift away from in-person interactions. Urjanet offers a cloud-based DaaS platform that connects directly to utilities to acquire and normalize disparate utility bill and interval data. It provides line-item detail from approximately 4,000 utilities in 30 countries across electric, gas, telco, water, and waste providers. SMEs and multinational companies use Urjanet to automate accounting and bill processing, manage energy costs, comply with energy reporting regulations, and monitor sustainability. The company was founded at ATDC and its technology was developed at the Georgia Institute of Technology through a research and funding partnership with the NSF and the Georgia Research Alliance; Urjanet is headquartered in Atlanta. Urjanet plans to expand its global network of utility providers and launch new data applications in financial services focused on alternative credit scoring and identity verification. The company announced a $20 million Series C to support those expansions; existing investors include Grotech Ventures, Correlation Ventures, Imlay Investments, and the Georgia Research Alliance. Urjanet is an Atlanta-based SaaS provider that supplies energy data and analytics to heavy energy-consuming enterprise customers. Its platform connects to over 600 utilities and integrates with energy monitoring tools, business intelligence platforms like Salesforce, and accounting systems to aggregate meter data, regional pricing, taxes and consumption rates. Urjanet delivers insights that help customers measure energy use, model how future projects will affect energy expenditure, assess return on energy spend and track carbon footprint. Two of its customers reportedly spend over $1 billion on energy annually. The company closed a $4 million Series B and says the funds will be used to expand sales and marketing and to add to its infrastructure. It faces competition from bill-payment vendors and emerging startups such as Gridium as the market for energy-data services grows. Urjanet’s platform collects and reconciles energy and environmental data from many sources, including smart meters, and delivers a data feed directly to customer applications and decision-support systems. Developed in collaboration with researchers at the Georgia Institute of Technology, the platform helps large-scale energy users make complex decisions to lower energy costs and reduce carbon footprint. The company serves multiple large blue-chip and Fortune 500 clients. Innovation and commercialization are supported by the Georgia Research Alliance, the GRA VentureLab program at Georgia Tech, and the National Science Foundation. Urjanet plans to deploy its technology more quickly to large-scale energy users worldwide and aims to capture significant share in the emerging energy intelligence market. The company completed a $2.2 million Series A financing to support those efforts.

  • CodeGuard

    Led · Equity · May 2012

    CodeGuard offers a free website backup and monitoring service that lets site owners visually browse and restore prior versions via its “Time Machine.” The service uses differential backup to store only changes between versions, minimizing storage and enabling detailed change tracking and alerts when modifications are detected. CodeGuard provides integrations and plugins for cPanel and WordPress, supports FTP/SFTP and MySQL backups, and has struck partnerships with hosting and web service providers such as Parallels, CloudFlare, A Small Orange, HostDime, HostMySite, WebHostingBuzz and NameCheap. Its backend runs on Amazon EC2 and S3 for scalability and redundancy, and the company reported observing 20 million file changes in recent weeks. Pricing is pay-as-you-go: free until a 2GB limit, then an upgrade at $10/month billed yearly, with a $25 option to access all backups for 72 hours. With new funding, CodeGuard is ramping its team, expanding integrations, and plans to offer Tumblr backup next quarter along with support for other content management systems. CodeGuard provides website protection and monitoring via a virtual version-control system that stores site data in the cloud. The service creates hourly or daily backups so users can see which files have changed and quickly revert to the last known clean version after hacks or suspicious changes. CodeGuard detects hacking and notifies site owners before malware spreads, links are pirated, or sites act as parasitic hosts for spammers. The product is designed to be usable by owners with little technical experience. CodeGuard launched at TechCrunch Disrupt last week and was the audience choice winner from Startup Alley. Financially, the company has announced a $500,000 funding round from Imlay Investments.

  • Digital Assent

    Participated · Series B · Jun 2011

    Digital Assent is an Atlanta-based developer of self-service patient check-in and patient education software, founded in 2009 and led by President and CEO Andrew Ibbotson. Its flagship product, PatientPad, is a wireless touch-screen solution that automates the patient check-in process and delivers targeted educational health information and advertising in waiting and treatment rooms. The company received a $2.5M debt financing from Silicon Valley Bank and intends to use the funds to purchase the hardware needed for PatientPad. Prior to this financing Digital Assent raised $7.5M in Series B equity and $2M in Series A funding. The current financing is structured as debt rather than equity and was provided by Silicon Valley Bank. No operating metrics were disclosed in the article. Digital Assent, founded in 2009 and led by president and CEO Andrew Ibbotson, is an Atlanta-based provider of PatientPad, a wireless touch-screen solution that automates patient check-in and delivers targeted health information and advertising. Since January the company has sold nearly 1,500 PatientPads to 175 practices in 25 states. The company plans a national roll-out into major metropolitan markets including Chicago, Dallas, Denver, Los Angeles, Miami, New York, Phoenix, San Francisco and Washington D.C. by the end of the year. Digital Assent will hire additional field representatives and other staff to support the national expansion. The company intends to use the new funding to expand its sales, marketing and product development efforts. Digital Assent has developed PatientPad, a wireless touch-screen solution that streamlines patient check-in and delivers targeted health information in waiting and exam rooms. The product is designed to enable healthcare providers to collect patient information in a standard electronic format. The company raised a $2M Series A equity financing to support establishing a national presence and expanding its point-of-care network. The financing has already allowed Digital Assent to sign customers in New York, Ohio, Texas and south Florida. Founded in 2009 and based in Atlanta, the company plans to use additional capital to grow its product footprint and add new revenue streams. Management has indicated it may seek an additional $5M–$10M Series B by the end of 2011 to expand into other health-care disciplines.

Team

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