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The Venture Codex

LionTree Partners

745 Fifth Avenue, New York, NY, 10151, United States

Overview

Founded in 2012, LionTree is an independent investment and merchant bank with deep roots in the media, technology, communications, consumer, and creative industries. LionTree's thematic focus and expertise provide a differentiated perspective to help their relationships unlock growth and transformation across key areas of the global digital economy.

Total investments
36
Lead investments
2
Investments · 12mo
3
Active investors
7

Sector focus

  • Banking
  • Financial Services
  • Venture Capital
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Investment portfolio

  • PlayReplay

    Participated · Equity · May 2026

    PlayReplay develops electronic line-calling technology for tennis tournaments and has received backing from the USTA. Its system has earned the International Tennis Federation’s silver status required for second-tier tournaments. The USTA announced that all men’s and women’s hard-court tournaments on its entry-level ITF World Tennis Tour are using PlayReplay’s technology. PlayReplay’s pricing has been reported at about $3,500 per indoor court per year, positioned as a lower-cost alternative to systems like Hawk-Eye, which can cost nearly $100,000 to set up for one court. The company recently raised $12 million in a funding round led by Alfven & Didrikson with participation from Centre Court Capital, ExM Investment Partners and others. The articles do not provide additional operating metrics, revenue figures, or founding year.

  • Metropolis

    Led · Series D · Nov 2025

    Los Angeles–based Metropolis has built an AI and computer-vision platform that recognizes people and vehicles in real time, enabling checkout-free payments and personalized experiences across parking, retail, hospitality, mobility and fueling locations. The company processes more than $5 billion in annual transactions for 50 million customers and has nearly 20 million registered Members, with more than one million new Members joining each month. Its network spans over 4,200 locations in 40 countries and, following the 2024 take-private of SP+ and the 2025 purchase of biometrics firm Oosto, Metropolis is now the largest parking network in the United States. The platform underpins what the company calls the “Recognition Economy,” replacing friction with presence-based recognition to streamline real-world commerce. Current expansion efforts target quick-service restaurants, refueling stations, hotels, stadiums and other high-traffic venues. Management positions the company as one of the fastest-growing tech firms in the U.S., supported by deep partnerships with retailers, asset owners and real-estate operators. The newly raised capital will fund further product development, geographic expansion and additional vertical integrations.

  • Notch.cx

    Participated · Seed · Oct 2025

    Notch builds an autonomous AI platform that deploys AI agents to automate and execute both conversational and back-office operational workflows while providing visibility, governance, and auditability required for regulated environments. The platform is positioned to move AI deployments from pilots to production by delivering operational results with human oversight and compliance controls. Notch’s solution acts like a company’s support agent, autonomously resolving complex customer inquiries with consistency across channels and languages. The company is led by CEO Rafael Broshi and is headquartered in New York City. Following the $30M Series A, Notch’s total disclosed funding stands at $45M. The company plans to use the new capital to accelerate U.S. expansion and continue developing its platform as an AI operating system for regulated industries.

  • Empathy

    Participated · Series C · May 2025

    Empathy offers a loss-support platform and recently expanded into legacy planning with Empathy LifeVault, which enables creation and secure storage of legally binding estate plans and documents. The company integrates AI to improve the Care Team’s speed, accuracy, and automation while maintaining human-led support. Empathy reports coverage for over 45 million lives and handles one in five U.S. life insurance claims beyond the payout. Its offerings are distributed through partnerships with eight of the top ten U.S. life insurers and more than one thousand employers, and are available across North America, including every U.S. state and Canada. In the past four months, seven million individuals have received access to LifeVault through partners such as Aflac and New York Life. Empathy says it plans to deepen capabilities, accelerate product innovation, scale platform offerings, and expand its support ecosystem to reach more families during difficult moments. Empathy offers a bereavement-care platform that mixes AI tooling with human guides to support tasks from counseling and obituary writing to shutting down digital accounts and settling complex financial affairs. The company primarily sells via a B2B2C model through employers and insurers, which account for 99% of its business. Empathy reports some 40 million people using its platform (about 5 million employees and 35 million policyholders). The startup was founded in Israel and maintains R&D there while focusing its commercial efforts in the U.S.; it launched in the U.S. in 2021. Leadership includes CEO and co-founder Ron Gura and co-founder Yonatan Bergman. The company plans to use new funding to build more AI tools and continue its mission to “redefine bereavement care” while keeping human teams for empathetic services. Empathy offers a digital assistant that guides bereaved executors and families through practical tasks (estate paperwork, taxes) and emotional support (links to counseling and other resources). Its technology was built in Israel and the company chose to launch in the U.S. Early traction has been strong: about 250,000 bereaved executors visit and use Empathy’s services each month, and the company says it has captured a "nice, single-digit percent" of the market. Empathy is expanding partnerships with stakeholders in the end-of-life process, and to date some 300 cemeteries and 72 funeral homes refer customers to the service. The product mix includes wholly free resources as well as paid services. To support growth and keep up with demand, Empathy recently raised new capital; the company is not disclosing its valuation. Empathy combines technology and human support to provide a digital companion application that empowers bereaved families. The software streamlines end-of-life bureaucracy, minimizes tedious tasks, and automates processes involved in the administration of an estate. The team includes professionals from legal, accounting, product design, engineering, and cybersecurity, alongside grief experts who support families. Empathy launched its application on iOS and Android for users across the United States. The company intends to use its recent funding to continue expanding operations and its business reach. Empathy is led by founders Ron Gura and Yonatan Bergman and is based in New York and Tel Aviv, Israel.

  • Unrivaled Sports

    Participated · Equity · May 2025

    Unrivaled Sports operates a growing portfolio of youth sports destinations and programming, including Cooperstown All Star Village, Ripken Baseball Experiences, Rocker B Ranch, Diamond Nation and national flag-football leagues. The company hosts over 600,000 young athletes and nearly 2 million family members and fans across a national footprint spanning 30 states. Over the past year it has invested in capacity and facility upgrades, field re-turfing, multi-million dollar property renovations, and expanded lodging and amenities to elevate the participant and spectator experience. Unrivaled has rapidly grown flag football participation (over 30% year-over-year) and produced large events including the Youth Flag World Championship and upcoming national tournaments. Future plans emphasized in the articles include continuing acquisitions, building and diversifying destinations and programming, upgrading fields and services, and increasing on-site amenities such as lodging, food & beverage, and retail. The company also highlights community initiatives like free clinics, scholarships and tournament access for underserved young athletes. Unrivaled Sports is the parent company for a portfolio of youth sports properties that includes Ripken Baseball, Cooperstown All Star Village, Sports Force Parks, Baseball Factory, Softball Factory, We Are Camp, and the ForeverLawn Sports Complex at the Pro Football Hall of Fame Village. Through its 12 owned and operated facilities the company welcomes more than 550,000 athletes and 1.1 million attendees annually. Founders Josh Harris and David Blitzer lead the business and have structured partnerships with figures such as Cal Ripken Jr. and Shaun White. Andy Campion has been named chairman of the board to help lead growth and innovation in the youth sports arena. The company announced a significant strategic investment from The Chernin Group and debt financing led by BDT & MSD Partners' affiliated funds, with incremental committed capital earmarked for future investments. Management said the roll‑out will continue through 2024, including further investments in other youth sports properties and development of youth football programming.

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