
MIXI
425 Market St, Ste 2200, San Francisco, CA, 94105, United States
Overview
Mixi, Inc. is a digital media company which offers a variety of different services in Japan such as a popular social network service and mobile games. With the huge success of Monster Strike - mixi’s hit mobile game - in Japan, mixi has begun releasing the game in many different regions across the world. Monster Strike is a unique game that combines action elements, role-playing game leveling and crafting and monster collecting. “Pull and Fling” controls send players’ monsters pinballing across the screen, striking each other and enemy monsters, resulting in explosive combos and huge damage depending on the combination of monster types. This simple and addictive game has many elements to maximize the players’ enjoyment.
- Total investments
- 15
- Lead investments
- 3
- Investments · 12mo
- 3
- Active investors
- 3
Sector focus
- Digital Media
- Social Media
- Video Games
Investment portfolio
- PlayBlue
Led · Seed · Jul 2026
PlayBlue offers a curated assortment spanning athleisure, footwear, gear, fitness equipment, recovery products, and nutrition through experiential physical stores and a pan-India e-commerce platform. The platform aggregates more than 100 global and homegrown brands and combines expert buying guidance, unified inventory, and quick delivery on a single digital platform. Founded in 2025 by Satyam Trivedi and Jayam Vora, PlayBlue plans an initial rollout beginning with a 15,000 sq. ft. flagship store in Bengaluru, followed by destination stores in high streets and premium malls across Mumbai and Delhi NCR. Over the next five years the company aims to build more than 150 stores, serve a community of over 10 million users, and target annual revenue of over Rs 5,000 crore. In its first phase it is targeting Rs 100 crore in revenue and expects to reach operational profitability before raising its next round.
- LightFury Games
Participated · Series A · Apr 2026
Founded in 2024 by Karan Shroff, Anurag Banerjee and Tina Balachandran, LightFury Games is a AAA-focused game-tech studio with a roughly 100-member team. Its debut title, eCricket, is built on Unreal Engine 5, designed mobile-first and slated for release in 2026. The company has secured a global player roster license covering over 600 professional cricketers for the title. LightFury has invested in core development capabilities, infrastructure and analytics systems to enable continuous content and deep player engagement. Financially, the studio has completed two funding rounds, most recently raising US$11 million in a Pre-Series A from venture investors and strategic athlete backers. The studio plans to use the fresh capital to finish game development and strengthen live-ops and post-launch systems to support a live-service gaming franchise.
- THINGMEDIA
Led · Series A · Dec 2025
Founded in March 2018 in Shibuya, THINGMEDIA operates two main businesses: a video production unit that plans and produces commercials and branded movies, particularly for game and digital-product clients, and a studio division that develops, produces, and distributes short-form drama IP. The company positions itself to deliver high-quality, Japan-originated content to global audiences as the short-drama market rapidly expands worldwide. Proceeds from its latest financing will be directed toward hiring producers and production staff as well as funding original IP and short-drama projects aimed at international markets. Management believes the decisive factor in the emerging short-drama sector will be content quality, and it is building a studio that attracts top creators. With the new Series A funds, THINGMEDIA’s total capital raised reaches ¥300 million, providing a runway to scale production capabilities and accelerate global expansion.
- GameRamp
Participated · Seed · Aug 2025
GameRamp is an AI-native publishing operating system designed to help mobile game and consumer app developers automate and optimize monetization and user experience. The platform enables developers to experiment and deploy monetization strategies in a fully automated fashion and continuously improves in the background. GameRamp says its system helps studios drive a 40–60% increase in revenue. The company plans to launch two services: Sentinel, an AI platform offering real-time personalization of in-game economies and monetization through reinforcement learning, and Grow, a one-click embedded financing layer to provide developers seamless access to capital. Proceeds from its recent fundraise will be used to expand engineering and applied AI teams in the USA and India. GameRamp was co-founded by Vivek Ramachandran and Sashank Vandrangi.
- kindlife
Participated · Series A · Sep 2024
Kindlife operates a health and beauty commerce platform focused on nutrition, beauty and healthcare products for Indian consumers. The company uses proprietary AI technology to help Gen Z customers select personalized skincare and health products. Its product offering spans nutritional supplements, beauty items and other wellness products. Kindlife positions personalization via AI as a core differentiator for younger consumers. The company recently completed a fundraising event, indicating external investor interest in its growth. No operating metrics beyond the fundraise amount were reported in the article. Founded by Radhika Ghai and co‑founded by Vidit Jain and Manasa Garemella, kindlife is a New Delhi–based beauty and wellness marketplace and community. The platform enables consumers to shop more than 150 curated 'kind' brands across clean beauty, nutrition, and home care that are kindcode approved (plant‑based, organic, toxin‑free, eco‑conscious, or cruelty‑free). Products are organized into three categories — In the body (functional foods, drinks, supplements), On the body (skincare, haircare, cosmetics, bath and body), and Around the body (home essentials, mom and baby). kindlife positions itself as a community of conscientious consumers, well‑being experts, and fitness enthusiasts with the promise “no toxins, no trash, no trolls.” The company emphasizes enabling Indian consumers to make kinder choices via curated brands, expert community engagement, and technology. Leadership cites premiumisation and the D2C boom as tailwinds and has articulated plans to acquire and build a powerhouse of clean‑living brands in India.