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The Venture Codex

Plaza Ventures

10 Wanless Ave, Suite 201, Toronto, Ontario, M4N 1V6, Canada

Overview

Plaza Ventures’ micro-fund model was designed to efficiently pool capital from the firms high-net-worth investor community into annual investment vehicles targeting a basket of Series A and Series B investments. These micro-funds have built a proven track record, backing successful entrepreneurs through multiple funding rounds. Half of each PV Fund is allocated to new companies with proven business models ($3M+ annual revenues) that are resistant to macro-economics and need capital to meet current demand. The remaining capital is re-invested into 4-5 successful businesses from prior funds. Plaza Ventures identifies as sector agnostic but has an affinity for, as well as expertise in enterprise SaaS, location-based services, IoT, Smart City, digital media, and marketplaces.

Total investments
22
Lead investments
10
Investments · 12mo
2
Active investors
5

Sector focus

  • Finance
  • Financial Services
  • Venture Capital
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Investment portfolio

  • Neo Financial

    Participated · Equity · Feb 2026

    Neo Financial builds consumer financial products including a suite of credit cards, Everyday Accounts, Neo Savings, Neo Invest, and Neo Mortgage, and operates Neo for Partners which powers financial solutions for over 10,000 partners. The company serves more than one million customers and offers one of Canada’s lowest mortgage rates. Founded in 2019, Neo is headquartered in Calgary, Winnipeg, and Toronto and has raised more than $650 million in funding. It has been recognized as Canada's top-growing company by The Globe and Mail and placed #1 on the Deloitte Technology Fast 50 for three consecutive years. Neo recently completed a $150 million inaugural credit card securitization to access institutional capital and support growth of its credit card portfolio.

  • SenseNet

    Participated · Series A · Oct 2025

    SenseNet offers an ultra-early wildfire intelligence platform that combines gas sensors, AI-enabled 24/7 cameras with 50-mile range, and satellite and weather feeds to spot fires—often within three minutes—during the smoldering phase, before smoke is visible. All data streams feed into a single incident-management dashboard that issues verified alerts, maps perimeters, and forecasts spread up to seven days ahead, enabling faster, data-driven response and fewer false alarms. The network already protects more than 130 million acres across North and South America and Southeast Asia and is deployed in Canada, the United States, Indonesia, Brazil, Chile, and other fire-prone regions through 100+ partnerships. Customers include governments, insurers, and energy companies seeking to curb the human and financial toll of wildfires. With total funding now topping $15 million, SenseNet plans to use its latest capital to accelerate U.S. expansion by installing new systems and opening additional offices. Leadership states its mission is to build the world’s most comprehensive wildfire intelligence network to safeguard ecosystems, communities, and infrastructure before fires escalate.

  • Super.com

    Participated · Equity · Apr 2023

    Super.com operates a membership-based savings platform (Super+) that charges $15 per month and provides members discounts on hotels of up to 40%, cashback on purchases, prescription discounts, cash advances, and tools to build credit. The company started in 2016 as SnapTravel and pivoted into a broader savings app targeting everyday Americans. Super+ is approaching one million members and the company reports it has helped users save over $1 billion. Financially, Super.com surpassed $200 million in net revenue, grew more than 50% year-over-year, and has turned profitable. The company has about 300 employees and has added senior hires such as Ryan Fujiu (product) and Michele Lee (general counsel). It has also entered partnerships like becoming NASCAR’s official savings partner to reach its target customer base.

  • Symend

    Participated · Equity · Nov 2022

    Symend is a SaaS company that delivers Behavioral Engagement Technology to create hyper-personalized digital experiences across the customer journey. Its platform aims to turn difficult conversations and everyday moments into positive experiences by adapting as customers change. The company is led by CEO Hanif Joshaghani and focuses on helping enterprises create and keep customers for longer. Symend intends to use the new funding to accelerate growth and expand globally. Founded in 2016, the company has operations across Canada, the United States and Latin America. The articles report the company raised over $40M in growth funding from a group of institutional investors. Symend builds behavioral analytics integrated with customer-engagement tools to identify customers struggling to pay bills and offer payment alternatives to avoid defaults. The company combines client data with third-party resources and applies AI/ML, behavioral science (about 25% of staff are behavioral science PhDs) and NLP-based sentiment analysis to personalize outreach and self-serve tools. Symend primarily serves telecommunications, financial services, utilities and media clients and says it counts two-thirds of major North American telecommunications providers and a multinational bank among its customers. Last year the company said it was on track to work with 100 million end customers by the end of 2020. Financially, Symend announced a $43M extension to its Series B, bringing that round to $95M and over $100M raised since its 2016 founding. The company plans to use the funding to hire internationally (targeting Latin America and Asia-Pacific), and to expand its product set into customer retention and acquisition tools alongside further investment in its defaults-prevention offering. Symend builds behavioral-analytics-driven customer engagement tools that identify customers having trouble with bills and suggest alternatives (deferred payments, payment holidays, etc.) to prevent defaults. The platform applies AI and behavioral science (about 25% of staff are PhDs) to tailor interventions and preserve customer relationships while recovering payments. Symend reports it has "treated" roughly 10 million customers to date and the CEO estimates it will have treated 100 million customers by the end of this year. Pricing is not tied to downstream performance, but the company says customers see an average 10x ROI on their investment in the service. Symend was founded in 2016 and positions its product to help clients manage a surge in customers struggling to pay amid worsening economic conditions. The company plans to scale its operations to meet a massive boom in demand for its services. Symend is a Calgary, AB, Canada–based fintech startup that provides a software-as-a-service solution to help utility providers, telecoms, and unsecured credit card suppliers recover customer debt. Its tools include automation of collection information, customer outreach, and flexible payment options. The company intends to build out its prototype using a combination of automation, predictive analytics, and positive collection tactics to help pilot customers. Symend operates a SaaS model focused on improving collections outcomes through technology and customer outreach. Co-founders are Hanif Joshaghani (CEO) and Tiffany Kaminsky (CMO), joined by CTO Joseph King. As of the article, Symend had raised $1M in seed funding from unnamed business angels to support prototype development.

  • KERV Interactive

    Participated · Equity · May 2022

    Headquartered in Austin, KERV.ai applies patented object-level recognition technology to analyze every frame of a video and attach rich metadata that powers contextual intelligence, first-party data targeting and commerce-enabled overlays. The platform lets viewers learn, explore and purchase directly within online video (OLV) and connected TV (CTV) assets, driving measurable outcomes for advertisers. Recent commercial and partnership momentum has reinforced KERV.ai’s reputation as a leading provider of AI-powered video monetization tools. With the new capital, the company plans to deepen research and development, hire additional talent, and bolster infrastructure to support larger enterprise deployments. Management also intends to expand into new geographies and strike further strategic partnerships to accelerate global growth. Although specific revenue or user figures were not disclosed, the firm cites “record” business performance as the backdrop for this raise.

Team