Participated · Seed · Jun 2021

Qwoted is a freemium CommTech platform that uses AI to match journalists with vetted sources, PRs, and small businesses to streamline media sourcing and reduce off-target pitches. The platform reports nearly 40,000 users to date, including over 200 paying users, and lists customers such as Salesforce, IBM, Bank of America, Edelman and major universities. Qwoted says its revenues have grown nearly 2,000% over the past 12 months. Since launching in April 2019 the company has prioritized helping small businesses via a Small Business Hub and maintains a media advisory board of reporters and journalism experts to guide product development. Qwoted plans to use the new funding to enhance its technology capabilities and to hire sales, marketing and media-success talent to build brand awareness and onboard new customers. Qwoted is a freemium business expert platform created by Vested that connects reporters with PR professionals and vetted sources. Launched in Q3 last year as a separate entity using technology developed by Vested, it enables reporters from major outlets to submit expert source requests—over 1,000 requests have been submitted to date. Agency users include representatives from Weber Shandwick, Edelman, Hill & Knowlton, FleishmanHillard and FTI. The platform offers no-cost subscriptions with robust features and premium tiers that unlock the full suite of capabilities for communications professionals. Prosek Ventures has made a strategic investment to accelerate development of new features and to fund sales, marketing, and customer service. Terms of the investment were not disclosed and Qwoted will be governed by a five-person board including Dan Simon, Binna Kim and Seth Rosenstein alongside new appointees Jennifer Prosek and Russell Sherman.